426 episodes

You Are The Brand with Mike Kim is designed to help you showcase your unique expertise and build a highly profitable, personally fulfilling business. Mike Kim is a brand strategist for business thought leaders, coaches, and authors who want to create an impact with their ideas and get their message heard.

Mike’s refreshing approach has made him a sought-after speaker, online educator, and consultant for top thought leaders. Mike’s clients include New York Times bestselling authors and other experts featured on PBS, TED, CNN, and Fox. Mike has been featured in and written for Inc., Entrepreneur, and The Huffington Post.

Mike is the author of the Wall Street Journal best-selling book, You Are the Brand: The 8-Step Blueprint to Showcase Your Unique Expertise and Build a Highly Profitable, Personally Fulfilling Business.

He has spoken at industry-leading events including Social Media Marketing World, Tribe Conference, and Podcast Movement. He has been a guest on leading podcasts like Smart Passive Income, Entrepreneurs on Fire, and Read to Lead.

Themes: Personal Branding, Marketing, Copywriting, Consulting, Business, Coaching

You Are The Brand Mike Kim

    • Business
    • 5.0 • 1 Rating

You Are The Brand with Mike Kim is designed to help you showcase your unique expertise and build a highly profitable, personally fulfilling business. Mike Kim is a brand strategist for business thought leaders, coaches, and authors who want to create an impact with their ideas and get their message heard.

Mike’s refreshing approach has made him a sought-after speaker, online educator, and consultant for top thought leaders. Mike’s clients include New York Times bestselling authors and other experts featured on PBS, TED, CNN, and Fox. Mike has been featured in and written for Inc., Entrepreneur, and The Huffington Post.

Mike is the author of the Wall Street Journal best-selling book, You Are the Brand: The 8-Step Blueprint to Showcase Your Unique Expertise and Build a Highly Profitable, Personally Fulfilling Business.

He has spoken at industry-leading events including Social Media Marketing World, Tribe Conference, and Podcast Movement. He has been a guest on leading podcasts like Smart Passive Income, Entrepreneurs on Fire, and Read to Lead.

Themes: Personal Branding, Marketing, Copywriting, Consulting, Business, Coaching

    424: Why Inefficiency in Building Your Business is a Normal Part of Real Growth

    424: Why Inefficiency in Building Your Business is a Normal Part of Real Growth

    Join us in a deep dive into why inefficiency in building your business is a normal part of real growth. Robby is with us again and this episode will leave you with practical takeaways that will help you to navigate the entrepreneurial landscape with more ease and authenticity. Tune in for a blend of humor, wisdom, and actionable advice that will inspire you to embrace inefficiency as a vital component of your unique path and the diverse experiences life offers. 
    In this episode, you will hear:
    A discussion on the unpredictable nature of career paths and personal branding. Practical advice for entrepreneurs on reducing burnout and leveraging relationships. Importance of experimenting with new hobbies and interests without full commitment. Embracing diverse experiences and the value of perseverance in entrepreneurship. Insights on creating space for creativity and the significance of partnerships. Connect with Me on Social
    Instagram LinkedIn Facebook Twitter YouTube Follow and Review:
    We’d love for you to follow us if you haven’t yet. Click that purple '+' in the top right corner of your Apple Podcasts app. We’d love it even more if you could drop a review or 5-star rating over on Apple Podcasts. Simply select “Ratings and Reviews” and “Write a Review” then a quick line with your favorite part of the episode. It only takes a second and it helps spread the word about the podcast.
    Episode Credits
    If you like this podcast and are thinking of creating your own, consider talking to my producer, Emerald City Productions. They helped me grow and produce the podcast you are listening to right now. Find out more at https://emeraldcitypro.com. Let them know we sent you.

    • 31 min
    423: What Has Changed About the Personal Brand Industry Since COVID

    423: What Has Changed About the Personal Brand Industry Since COVID

    In this episode, we dive into the world of digital marketing with new co-host Robby Fowler. Robby brings a wealth of experience in guiding solopreneurs, medical practices, and nonprofits in their digital marketing efforts.
    Together, we uncover the secrets to crafting a balanced and impactful digital strategy that seamlessly integrates a robust website with an engaging social media presence. Stay ahead of the curve as we explore the evolving digital landscape, the rise of AI-generated content, and the nuances of contemporary marketing tools.
    In this episode, you will hear:
    Why maintaining a cohesive digital presence is essential and how to balance the strengths of a website with the networking power of social media. About the strategic decision-making process behind prioritizing your website over social media, and the potential pitfalls of each approach. Get practical advice on using lead magnets to grow your email list, even as AI-generated content becomes more prevalent. How to navigate the challenges of content marketing in an AI-driven world and the importance of staying updated with technological advancements. The need to resonate with younger demographics by leveraging current technology and communication channels effectively. Connect with Me on Social
    Instagram LinkedIn Facebook Twitter YouTube Follow and Review:
    We’d love for you to follow us if you haven’t yet. Click that purple '+' in the top right corner of your Apple Podcasts app. We’d love it even more if you could drop a review or 5-star rating over on Apple Podcasts. Simply select “Ratings and Reviews” and “Write a Review” then a quick line with your favorite part of the episode. It only takes a second and it helps spread the word about the podcast.
    Episode Credits
    If you like this podcast and are thinking of creating your own, consider talking to my producer, Emerald City Productions. They helped me grow and produce the podcast you are listening to right now. Find out more at https://emeraldcitypro.com. Let them know we sent you.

    • 30 min
    422: How to Steal Time for Self-Development (and Get Things Done)

    422: How to Steal Time for Self-Development (and Get Things Done)

    In this episode, we explore how you can unlock your potential and boost productivity. I offer a comprehensive look at innovative time-hacking techniques, diving deep into the art of leveraging Standard Operating Procedures (SOPs) and harnessing the power of AI tools. By integrating these strategies, you can make every moment count in both your personal and professional life.
    Whether you're struggling to stay focused, manage your time efficiently, or simply want to enhance your daily routines, this episode provides practical advice and actionable tips. Prepare to transform your approach to productivity and uncover the hidden potential within you.
    In this episode, you will:
    Learn the art of "stealing time" for personal development, turning idle moments into opportunities for growth. How I transitioned from a disengaged student to a driven professional using practical time management strategies. Understand the importance of taking breaks to maintain your creative edge and stay objective. Explore how SOPs and AI tools can exponentially increase your efficiency and help you get more done in less time. Connect with Me on Social
    Instagram LinkedIn Facebook Twitter YouTube Follow and Review:
    We’d love for you to follow us if you haven’t yet. Click that purple '+' in the top right corner of your Apple Podcasts app. We’d love it even more if you could drop a review or 5-star rating over on Apple Podcasts. Simply select “Ratings and Reviews” and “Write a Review” then a quick line with your favorite part of the episode. It only takes a second and it helps spread the word about the podcast.
    Episode Credits
    If you like this podcast and are thinking of creating your own, consider talking to my producer, Emerald City Productions. They helped me grow and produce the podcast you are listening to right now. Find out more at https://emeraldcitypro.com. Let them know we sent you.

    • 21 min
    421: The Unexpected Way to Get Swamped with Opportunities, Promotion, & Ever-Growing Influence

    421: The Unexpected Way to Get Swamped with Opportunities, Promotion, & Ever-Growing Influence

    In this episode, I dive deep into the heart of business networking, revealing how the power of generosity can not only transform the lives of others but also pave the way to your own success. Tune in as I share personal stories of kindness that have led to remarkable career milestones and provide actionable insights on building a network with true purpose and impact.
    In this episode, you will hear:
    The life-changing magic that unfolds when you selflessly create opportunities for others. Real-life examples of how acts of generosity have led to unexpected and significant professional advancements. The delicate balance between being a door opener and maintaining your own path to success. How aligning your business network with your core values can amplify your influence and legacy. Actionable strategies to nurture genuine relationships that will support both your personal and professional growth. Connect with Me on Social
    Instagram LinkedIn Facebook Twitter YouTube Follow and Review:
    We’d love for you to follow us if you haven’t yet. Click that purple '+' in the top right corner of your Apple Podcasts app. We’d love it even more if you could drop a review or 5-star rating over on Apple Podcasts. Simply select “Ratings and Reviews” and “Write a Review” then a quick line with your favorite part of the episode. It only takes a second and it helps spread the word about the podcast.
    Episode Credits
    If you like this podcast and are thinking of creating your own, consider talking to my producer, Emerald City Productions. They helped me grow and produce the podcast you are listening to right now. Find out more at https://emeraldcitypro.com. Let them know we sent you.
     

    • 9 min
    420: An Inside Look at My Q2 Business and Live Events

    420: An Inside Look at My Q2 Business and Live Events

    In this episode, I am excited to share the journey of my professional and personal life in 2024. We'll explore many aspects, from the challenging world of traffic generation to the lively city of London. I'll share my thoughts on how to maintain a balance between growing a business and retaining personal happiness. This episode offers a blend of practical strategies, personal experiences, and community insights.
    In this episode, you will hear:
    About my thriving ghostwriting career and why AI still can't replace the human touch, even with the latest tech advances. How I manage to balance business expansion with personal life events, like a sudden trip to London, using strategic planning and strong systems. The seven key insights that are changing my approach to coaching and leading mastermind groups in this ever-changing world. Why my decision to keep my income private can be a useful lesson in setting and managing expectations in the entrepreneurial community. Connect with Me on Social
    Instagram LinkedIn Facebook Twitter YouTube Follow and Review:
    We’d love for you to follow us if you haven’t yet. Click that purple '+' in the top right corner of your Apple Podcasts app. We’d love it even more if you could drop a review or 5-star rating over on Apple Podcasts. Simply select “Ratings and Reviews” and “Write a Review” then a quick line with your favorite part of the episode. It only takes a second and it helps spread the word about the podcast.
    Episode Credits
    If you like this podcast and are thinking of creating your own, consider talking to my producer, Emerald City Productions. They helped me grow and produce the podcast you are listening to right now. Find out more at https://emeraldcitypro.com. Let them know we sent you.

    • 25 min
    419: How to Budget for Big Dreams, Business, & Financial Success for Solopreneurs with Deb Meyer

    419: How to Budget for Big Dreams, Business, & Financial Success for Solopreneurs with Deb Meyer

    In this episode, we dive deep into the financial challenges and triumphs of being a solopreneur with our guest, Deb Meyer, a seasoned finance expert. We uncover the strategies that will not only help you manage your money effectively but also align your financial goals with your personal aspirations. If you're ready to take control of your financial future while pursuing your passion, this episode is packed with insights you can't afford to miss.
    In this episode, you will hear:
    The art of budgeting that turns your entrepreneurial dreams into a sustainable financial plan. The secret to balancing personal branding with your business finances for long-term success. The psychological aspects of money and how to combat a scarcity mindset that may be holding you back. Insights into the real meaning of success and why traditional financial milestones might not be the benchmark you think they are. The importance of generosity and how to extend your impact beyond monetary contributions. Connect with Me on Social
    Instagram LinkedIn Facebook Twitter YouTube Follow and Review:
    We’d love for you to follow us if you haven’t yet. Click that purple '+' in the top right corner of your Apple Podcasts app. We’d love it even more if you could drop a review or 5-star rating over on Apple Podcasts. Simply select “Ratings and Reviews” and “Write a Review” then a quick line with your favorite part of the episode. It only takes a second and it helps spread the word about the podcast.
    Episode Credits
    If you like this podcast and are thinking of creating your own, consider talking to my producer, Emerald City Productions. They helped me grow and produce the podcast you are listening to right now. Find out more at https://emeraldcitypro.com. Let them know we sent you.

    • 37 min

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