133 episodes

Looking for faster ways to grow your business in our digital-first, hybrid world? “Video SMarketing Mastery” features discussions with key members of WireBuzz, so our clients can get to know the creative brains behind their projects - and you can learn our video, sales and marketing secrets that will carry your business long into the future. WireBuzz is the first video smarketing agency to bring sales and marketing into alignment and brand experience into focus. Get in touch with our strategy team if you want help accelerating your revenue with video: wirebuzz.com

Video SMarketing Mastery - Video, Sales & Marketing Secrets WireBuzz LLC

    • Business

Looking for faster ways to grow your business in our digital-first, hybrid world? “Video SMarketing Mastery” features discussions with key members of WireBuzz, so our clients can get to know the creative brains behind their projects - and you can learn our video, sales and marketing secrets that will carry your business long into the future. WireBuzz is the first video smarketing agency to bring sales and marketing into alignment and brand experience into focus. Get in touch with our strategy team if you want help accelerating your revenue with video: wirebuzz.com

    Goodbye VMM! As one chapter closes...another one opens. Introducing The Todd Hartley Show!

    Goodbye VMM! As one chapter closes...another one opens. Introducing The Todd Hartley Show!

    A bittersweet goodbye but an exciting new beginning! After over 500 episodes of Video Marketing Mastery, Todd Hartley is off to start a new podcast that is brought to you by the Wirebuzz team! Introducing the Todd Hartley Show! 



    This inspirational podcast spotlights thought provoking conversations with prominent business leaders, entrepreneurs, and industry experts about how they reached their success by taking their business and lives to the next level. Join Todd as he unpacks life-changing tactics you can easily deploy to achieve your own goals.



    Listen here!

    https://feeds.captivate.fm/thetoddhartleyshow/

    • 3 min
    Ep. 509: Are you Getting ROI and Tracking ROI from Conferences?

    Ep. 509: Are you Getting ROI and Tracking ROI from Conferences?

    In this episode of Video SMarketing Mastery, Executive Producer Sarah Scott talks with WireBuzz CEO Todd Hartley about how to make the most out of your conference experiences this year and how you should be tracking the results you get in your ROI. 

    • 13 min
    Ep. 508:How Medical Brands Can Use the Force to Tell Better Stories

    Ep. 508:How Medical Brands Can Use the Force to Tell Better Stories

    Join WireBuzz’s Kasen, Amanda, and Chad as they travel to a galaxy far, far away and discuss the importance of the hero’s journey, how your company can master the force of digital marketing, and some light Jar Jar Binks trash (compactor) talk. Whether you’re an entry-level healthcare marketing padawan or a seasoned life science jedi master, this podcast is sure to have something to help your brand shoot for the stars.

    • 47 min
    Ep. 507: Turn Attendees Into Superfans - What Healthcare Conferences Can Learn From FanCons & Theme Parks

    Ep. 507: Turn Attendees Into Superfans - What Healthcare Conferences Can Learn From FanCons & Theme Parks

    Hey medical marketers, want to turn your event attendees into superfans? If so, this episode of “Video SMarketing Mastery” is for you!

    In honor of National Anime Day being April 15th, the WireBuzz team gathered around to nerd out about their favorite anime and fanlore. What conference marketing inspiration can your life science brand take away from fan conventions and theme park experiences? Listen to find out!

    • 38 min
    Ep. 506: Think “Audio First” (Pt. 2) - How to Write Effective Video Scripts

    Ep. 506: Think “Audio First” (Pt. 2) - How to Write Effective Video Scripts

    In Part 2 of this episode of “Video SMarketing Mastery”, the WireBuzz content team breaks nerds out about how to write effective video scripts - and why sometimes, the most effective script is actually a silent one.

    • 17 min
    Ep. 505: Think “Audio First” (Pt. 1) - How Music & Sound Can Make or Break Your Videos

    Ep. 505: Think “Audio First” (Pt. 1) - How Music & Sound Can Make or Break Your Videos

    In Part 1 of this episode of “Video SMarketing Mastery”, WireBuzz talks about what it means to think “audio first” when it comes to your marketing content - and how the music and sound design of your videos can make or break their success.

    • 22 min

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