31. Unpacking Tourism Promotion Boiled Down

Discover all the work Travel Oregon does to grow our state economy by promoting tourism. In this episode, Teresa O'Neill and Carole Astley of Travel Oregon walk us through the many programs and events offered by the Tourism Commission, including the Oregon Governor's Conference on Tourism and the Oregon Rural Tourism Conference. We talk about the wide variety of research being conducted to benefit the state and help leaders make informed decisions on marketing efforts, destination management, and product development. You'll also hear the benefits of international travelers in addition to domestic guests and how hospitality businesses can get involved, partner and profit through collaboration.
Guests: Teresa O'Neill, VP Global Strategic Partnerships, Travel OregonCarole Astley, Director Meeting Services, Travel Oregon
Links Referenced:TravelOregon.comIndustry.TravelOregon.com
Advocacy Watch:• Madras food and beverage tax proposed• Portland Parks budget gaps, solutions proposed• Trump Administration's proposed tariffs on some European products• Taste Oregon Legislative Reception
Listener Question:Single-use plastics clarification on new laws