29 min

Blogging for the Win: How to Make Your Articles Effective for Getting Clients on Make Money Mediating with Susan Guthrie #505 The Make Money Mediating Podcast with Susan Guthrie

    • Entreprenariat

Effective Content Creation and Making It Work For You in Getting You Work!
In this episode of 'The Make Money Mediating Podcast', host Susan Guthrie dives into the realm of content creation. She shares how dispute resolution professionals can create effective blog and article content that truly stands out and ensures a good return on the effort invested. Susan emphasizes the role of understanding the target audience, crafting engaging and informative content, and enhancing content reach through consistent writing. She also discusses the concept of creating content that is helpful to the audience and resonates with them, which in turn can lead to more business referrals.  If you are going to do the work, make sure it helps you get the work!
In this Episode:
00:00 Introduction and Welcome00:20 Venturing into Content Creation01:12 Exciting Announcements and Initiatives - ABA Section of Dispute Resolution Practice Build Workshop and Practice Development Institute Announcement!06:07 The Importance of Content Creation07:22 Creating Engaging and Effective Blog Content10:13 The Power of Storytelling in Content Creation16:59 Increasing Your Content's Visibility and Effectiveness20:08 The Value of Consistent Content Creation22:28 Conclusion: The Power of Helpful Content
 
Access the transcript: https://share.descript.com/view/Gg6RcX7Z8xr
 
Mentioned in this episode:
JOIN US FOR THE ABA SECTION OF DISPUTE RESOLUTION'S SPRING CONFERENCE ON APRIL 10-13, 2024 IN SAN DIEGO, CALIFORNIA!  (Conference Agenda)
Don’t miss the premier event for dispute resolution professionals. Choose from over 50 educational programs to meet your professional development needs. Network and socialize with fellow attendees at unique local events. Be inspired by keynote speakers and celebrate this year’s ADR awardees. Whether you are new to the field or have been practicing for decades, the conference has something for you!
Information and Registration can be found here: https://events.americanbar.org/event/c3538f67-e734-482b-966d-f6109158c1f2/summary
Be sure to register for the PRACTICE BUILDING WORKSHOP to get the help you need to launch and grow your practice:
The Practice Building Workshop programs on Wednesday, April 10th offer a deep dive into the practical aspects of running a successful dispute resolution practice. Presenters will guide you through the process of crafting a strategic business plan, mastering the financial aspects of your practice, building a strong brand and client base, and streamlining your operations for efficiency and growth. Susan will be presenting the first program of the day entitled Blueprint for Success: Innovative Business Planning for Your Dispute Resolution Practice. 
Also mentioned in this episode:
Drafting Truly Effective Social Media Posts for Your Business on the Make Money Mediating Podcast with Susan Guthrie #421
Stephanie Marrone, Marketing Professional on LinkedIn: Stefanie Marrone | LinkedIn
Confessions of a Training Junkie Part One and Part Two by Josh Kershenbaum on the Mosten Guthrie Academy Blog
 
*********************************************************************
WANT MORE CONTENT?

GET SUSAN'S FREE BOOK!  https://bit.ly/Success-Tips-Book
***************************

Get the FREE LinkedIn Newsletter from Susan, "Practice Building Tip of the Day: here: https://www.linkedin.com/newsletters/daily-practice-building-tips-6979857568605114368/
Reach out to Susan at susan@susaneguthrie.com
***************************
Book an Hour Coaching Session with Susan: https://calendly.com/susanguthrie/strategy-session-with-susan-guthrie
 
Websites:
Susan Guthrie: https://www.susaneguthrie.com
Mosten Guthrie Academy: https://mostenguthrie.com
 
Social Media: 
Susan on Instagram: https://instagram.com/susanguthrieesq
Susan on LinkedIn: linkedin.com/in/susaneguthrie
Make Money Mediating on Instagram: https://instagram.com/makemoneymediating
 
Meet Our Creator and Host: Susan Guthrie
Nationally recognized as one

Effective Content Creation and Making It Work For You in Getting You Work!
In this episode of 'The Make Money Mediating Podcast', host Susan Guthrie dives into the realm of content creation. She shares how dispute resolution professionals can create effective blog and article content that truly stands out and ensures a good return on the effort invested. Susan emphasizes the role of understanding the target audience, crafting engaging and informative content, and enhancing content reach through consistent writing. She also discusses the concept of creating content that is helpful to the audience and resonates with them, which in turn can lead to more business referrals.  If you are going to do the work, make sure it helps you get the work!
In this Episode:
00:00 Introduction and Welcome00:20 Venturing into Content Creation01:12 Exciting Announcements and Initiatives - ABA Section of Dispute Resolution Practice Build Workshop and Practice Development Institute Announcement!06:07 The Importance of Content Creation07:22 Creating Engaging and Effective Blog Content10:13 The Power of Storytelling in Content Creation16:59 Increasing Your Content's Visibility and Effectiveness20:08 The Value of Consistent Content Creation22:28 Conclusion: The Power of Helpful Content
 
Access the transcript: https://share.descript.com/view/Gg6RcX7Z8xr
 
Mentioned in this episode:
JOIN US FOR THE ABA SECTION OF DISPUTE RESOLUTION'S SPRING CONFERENCE ON APRIL 10-13, 2024 IN SAN DIEGO, CALIFORNIA!  (Conference Agenda)
Don’t miss the premier event for dispute resolution professionals. Choose from over 50 educational programs to meet your professional development needs. Network and socialize with fellow attendees at unique local events. Be inspired by keynote speakers and celebrate this year’s ADR awardees. Whether you are new to the field or have been practicing for decades, the conference has something for you!
Information and Registration can be found here: https://events.americanbar.org/event/c3538f67-e734-482b-966d-f6109158c1f2/summary
Be sure to register for the PRACTICE BUILDING WORKSHOP to get the help you need to launch and grow your practice:
The Practice Building Workshop programs on Wednesday, April 10th offer a deep dive into the practical aspects of running a successful dispute resolution practice. Presenters will guide you through the process of crafting a strategic business plan, mastering the financial aspects of your practice, building a strong brand and client base, and streamlining your operations for efficiency and growth. Susan will be presenting the first program of the day entitled Blueprint for Success: Innovative Business Planning for Your Dispute Resolution Practice. 
Also mentioned in this episode:
Drafting Truly Effective Social Media Posts for Your Business on the Make Money Mediating Podcast with Susan Guthrie #421
Stephanie Marrone, Marketing Professional on LinkedIn: Stefanie Marrone | LinkedIn
Confessions of a Training Junkie Part One and Part Two by Josh Kershenbaum on the Mosten Guthrie Academy Blog
 
*********************************************************************
WANT MORE CONTENT?

GET SUSAN'S FREE BOOK!  https://bit.ly/Success-Tips-Book
***************************

Get the FREE LinkedIn Newsletter from Susan, "Practice Building Tip of the Day: here: https://www.linkedin.com/newsletters/daily-practice-building-tips-6979857568605114368/
Reach out to Susan at susan@susaneguthrie.com
***************************
Book an Hour Coaching Session with Susan: https://calendly.com/susanguthrie/strategy-session-with-susan-guthrie
 
Websites:
Susan Guthrie: https://www.susaneguthrie.com
Mosten Guthrie Academy: https://mostenguthrie.com
 
Social Media: 
Susan on Instagram: https://instagram.com/susanguthrieesq
Susan on LinkedIn: linkedin.com/in/susaneguthrie
Make Money Mediating on Instagram: https://instagram.com/makemoneymediating
 
Meet Our Creator and Host: Susan Guthrie
Nationally recognized as one

29 min