Communications 101: How to speak to your community ICO 101: the average consumers guide to ICOs

Welcome to ICO 101 with Aaron Paul. Our mission is to give crypto & blockchain entrepreneurs the tools and tactics to break into and level up in the crypto & blockchain industry.

In this weeks episode we want to help your business take communications with your community or customers to the next level. How do you do it? Why is it important? We talk about things like transparency, unfair expectations, and figuring out how best to speak to your unique audience. As always, you will be left with some actionable advice that you can implement in your business straight away.

Here to talk to me about all of this is Shiv Malik. Shiv Malik is a former Guardian investigative journalist, author of two books and another on the way. He is a co-founder of the Intergenerational Foundation think tank. He has previously advised the Golem project and is currently head of communications and marketing for Streamr where he evangelizes about a new decentralized data economy. He really is a master of his craft.

I hope you enjoy.

Aaron Paul
Twitter: @supaaronpaul
LinkedIn: www.linkedin.com/in/supaaronpaul

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