27 min
Episode 23: How Planable.io generates most of their inbound leads by publishing 1-2 articles per quarter? SaaS Growth Whisperers With Johnozuysal
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- Marketing
I hosted Miruna Dragomir - CMO of Planable and she talked about:
- How did the change in their content marketing strategy from volume-centric to intent-centric impact their lead generation?
- How did one data-based article help them to go viral?
- How do they plan their content marketing initiatives?
I hosted Miruna Dragomir - CMO of Planable and she talked about:
- How did the change in their content marketing strategy from volume-centric to intent-centric impact their lead generation?
- How did one data-based article help them to go viral?
- How do they plan their content marketing initiatives?
27 min