Discover how Louie La Vella fills venues using the social media algorithm to his "unfair advantage". While most businesses fight the algorithm and give up on social media, the LAVELLAMETHOD uses social media to develop a successful strategy and predictably sell out nightclubs and bars.
Learn from speaker/author and global concert, nightclub and festival marketing expert Louie La Vella.
3 Things Are Killing Your Social Media Game
There are three things that you are doing on social media that is just killing your chances of any success for your nightclub or bar.
Ahh! I don't want your email anymore.
I don't want your email anymore. Why? Listen in for my top reasons as to what's killing email marketing and what I've replaced it with.
Is the music EPK done?
When we get bombarded with links and messages all day long, we don't have time to review an EPK (electronic press kit) - so what do I personally look for when reviewing music and DJ mixes (to sign for brand development or bookings)?
Which is more important: Branding or Marketing?
Trick question, the obvious answer is BOTH. But the real question I get all of the time is, what is the difference between the two? Branding vs Marketing.
When you miss marketing strategy, your tactics fail.
Do you know social media tactics? How to boost a post? What about the strategy? Whoa, there is a huge difference between the two.
Messed up? Don't worry, people will forget.
The beauty of social media behaviours is that people as so quick to jump on you for a mistake and also just as quick to forget - IF you handle the situation properly. Not doing so can