SERP’s Up | When to throw SEO best practices out the window SERP's Up SEO Podcast

When are best SEO practices not the best SEO strategy? As with everything in SEO, even following best practices all depends.
Wix’s Mordy Oberstein and Crystal Carter are back to discuss the pros and cons of following the best practices of SEO. Find out when to and when not to adhere to best SEO practices as the duo explores real cases when following best SEO practices may not be ideal! 
SEO Consultant, Jono Alderson, shares scenarios where you should take off your SEO hat and alter certain best practices by not necessarily ignoring them but reshaping them to differentiate yourself from competitors. 
Plus, see how best practices relate to actual consumer expectations. 
Practice doesn’t always make perfect on this week’s of the SERP’s Up SEO Podcast! 
Key Segments
[00:01:51] What's On This Episode of SERP's Up?
[00:02:38] Focus Topic of the Week: Parting Ways With Best Practices 
[00:19:18] Focus Topic Guest: Jono Alderson
[00:28:25] Deep Thought
[00:34:59] Snappy News
[00:42:23] Follow of the Week
Hosts, Guests, & Featured People:
Mordy Oberstein
Crystal Carter
Jono Alderson
Natalie Slater
Barry Schwartz
Resources:
SERP's Up Podcast
Wix SEO Learning Hub
Searchlight SEO Newsletter
Wix Studio
Wix Studio YouTube
Jono Alderson SEO Consulting
User first SEO
News:
Google Explains How It Processes Queries & Ranks Content
Reminder: Google's Helpful Content Update Is No More - It's A Core Update