Stanford Expert Explains The Secrets of Reputation Management Mastery Talks

Alison Kluger is a pro in media with lots of industry experience and now she teaches at Stanford about strategic communication, reputation management, and leadership. She shares her incredible journey, showing how her real-life experiences tie into the powerful lessons she teaches.



📺 Video version:https://youtu.be/5rywyaPHk5M



👉 Allison Kluger:
https://www.allisonkluger.com/



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00:00 Intro
00:45 Meet Allison Kluger
06:51 Why stories are important for leaders
11:50 How to craft a great story
16:17 Five stories you should have in your pocket
18:32 How to build your reputation
29:52 Working your way out of a reputational crisis
40:01 The Trust Radar
47:00 Executive presence as a leader
54:37 The first step towards the goal
56:52 Assignment for the listeners