Tomorrow is Our Business HEC Paris

La finance verte, la mesure d’impact, l’ESG ou la performance des entreprises sont des sujets qui vous intéressent ou qui vous questionnent ? Laissez Hélène Löning vous guider à travers ces enjeux, avec tout son engagement à construire le monde de demain, brique par brique. Bienvenue dans cet épisode spécial, en français, de la saison 1 de Tomorrow Is Our Business .
 
Hélène Löning est Professeur en Management à HEC Paris et en tant que telle, a la responsabilité chevillée au corps. La responsabilité de transmettre et de guider ses étudiants pour qu’ils trouvent leur chemin. La responsabilité de participer à la transformation des entreprises et des pratiques managériales.
 
Au sein du MSc in Accounting & Financial Management qu’elle dirige et à travers ses recherches, elle nous explique comment la comptabilité et la gestion financière sont des outils clés pour conduire le changement vers plus de responsabilité, d’humanité, de durabilité. Elle explique pourquoi l’on ne peut plus enseigner la finance sans aborder la finance verte et durable et pourquoi l’on ne peut plus mesurer la performance et diriger une entreprise sans se préoccuper des questions sociales et environnementales.
 
Nous entendrons sur ce sujet, Anne Frish, une ancienne directrice financière de grandes sociétés internationales, qui enseigne aujourd’hui dans le Master d’Hélène Löning la finance d’entreprise, avec un accent sur les critères environnementaux, sociaux et de gouvernance (ESG) 
 
Dans cet entretien, Hélène Löning, nous livre sa conception du métier de professeur, autour du triptyque Teach, Think, Act. Professeur ou chercheur, elle se refuse à choisir. Son action prend du sens à la fois auprès de ses étudiants, à travers ses recherches et sur le terrain au sein des entreprises. C’est ainsi qu’elle définit son impact.
 
Nous interrogerons enfin, avec elle, le système éducatif français et plus particulièrement celui des grandes écoles, autour des questions de l’ouverture sociale et de la quête de sens. 
 
Vous entendrez à ce propos, le témoignage de Bastian Kourim, un ancien étudiant d’Hélène, diplômé de la Grande école, Majeure Accounting & Financial Management, et comment il a su trouver sa voie depuis une prépa à Versailles à une startup à Berlin.

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How can society be more inclusive? Why does promoting diversity matter for individuals and businesses? Matteo is committed to bringing answers to those questions through his research, his teaching, and his everyday life.  
Since his coming out, he decided to give his academic career a new turn and to advocate for LGBTQ rights before expanding his field of expertise to human rights and further specializing in diversity and inclusion (D&I).  
Matteo Winkler is Professor of Law and Chair of the Diversity Committee at HEC Paris. He believes that the law gives a person power and is a tool for change. He produces research with impact because he feels for the topics he chooses, as he will explain about the writing of a paper on the South African athlete Caster Semenya, a case which leads us to reflect on the perception of women’s body in society. He teaches D&I in order to help students make business and society more inclusive.  
We also discussed with Matteo on gender issues and how populist discourse hinders diversity.  
In this podcast, you will also hear Louis Doumier, an HEC Paris MBA graduate and founder of the LGBTQ+ Business Club in 2016, on his actions in normalizing LGBTQ topics. We also met Anna Lyamina, an MBA student from Russia who will explain to us why she was committed to being a part of this club. 

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Alberto Alemanno embodies a new form of an engaged academic. He coins new concepts to raise awareness, to empower people and enable them to speak up and to act. His purpose: to create a better society. Alberto Alemanno is Professor of EU law at HEC Paris, an author, a civic entrepreneur and a public interest advocate, founder of the NGO The Good Lobby. He is the kind of academic our world on fire needs. 
In this episode, he explains his commitment to pioneer innovative forms of civic engagement, through in particular what he calls “citizen lobbying”, a new and powerful practice to push for progress and change the way political decisions are taken. He elaborates on the need to reinvent democracy, and on the European level, to create a political space, that is accountable to — and representative of — its over 445 million citizens.
As an academic, he considers that his role is to engage with society and contribute to a more informed debate. He has developed a 360-degree method to expand the traditional research cycle thought to include, for example, the use of social media. On that subject, you will also hear his colleague at the HEC Paris Law Department, Prof. David Restrepo Amariles.
If you want to make your voice heard but don't know how to channel your input, if you think that voting alone is not enough and that we need to push political leaders to respond to citizens’ concerns, if you think that the EU is the answer but remains too unintelligible and incomplete, if you think that academics should be more engaged, if you wonder why study law in a business school: listen to this podcast and let Alberto stimulate your thoughts!
Part 1 : Being inspired
Part 2 : The role of academics in society
Part 3 : The democratization of the European Union
Part 4 : Citizen lobbying and the need to reinvent democracy
Part 5 : Law is the Big Picture!
Part 6 : Meditation and freedom

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As a researcher who studies human behavior, Anne Laure Sellier’s purpose is to have her work go beyond the realm of scientific journals to fuel any conversation over coffee: The ultimate dream of the kind of science that is within everyone’s reach, useful to all. And that allows us to improve ourselves as individuals, part and parcel of creating a better society.   
As a professor in a business school who teaches marketing and creativity, her purpose is to guide her students toward the path of critical thinking that will help them to be more conscious about the world and understand how to act.   
On both fronts, Anne Laure is committed to bringing down the wall. The wall that limits research to the academic sphere and keeps it away from the general public. The wall that limits our spirit and prevents us from subjecting ourselves, and the world around us, to a critical examination. Her weapon for doing this: social and cognitive psychology!  
Anne Laure Sellier is a researcher and Associate Professor at HEC Paris. She is our fourth guest on Tomorrow Is Our Business podcast, Stories of people who choose to have an impact on others’ lives. 
In this episode, you will also hear Cyrille Vigneron, the CEO of Maison Cartier, on his involvement in the Cartier, ESCP Business School and HEC Paris research Chair: “Turning Points - Aspiration to Inspiration” - co-directed by Professors Ben Voyer (ESCP Business School) and Anne Laure Sellier (HEC Paris). 
Two of Anne Laure’s former students share their experience in her classroom : Liz Miller (2020 HEC Paris MBA graduate) and Mathieu Lamotte (2013 Masters Degree in Entrepreneurship graduate) 

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“What is my role in society? What can I do except publish papers with the intention of having an impact?” These are the questions on Tom’s mind since he decided to give a new direction to his academic career.  
In this episode, you will hear him talk about his involvement in an educational project in Ecuador. This scientific-based project is really meant to change the lives of young people by showing them new opportunities. This project is on its way to becoming a groundbreaking one, as it has already sparked the interest of other Latin American countries and could one day be conducted globally. 
You will also hear Tom’s commitment to fight climate change through the support of science tech-based startups and through his lectures.  
His engagement comes in many different forms and illustrates how scientific research can, not only have concrete results but also benefit individuals as well as society as a whole. techA perfect example is the new training schemes he designed to help the unemployed start their own business. Although he considers that, in the end, his impact will not be a big one… it is still very real and inspiring.  
Thomas Astebro is a professor and researcher in entrepreneurship at HEC Paris. Starting in Ecuador, to the Silicon Valley, to now the French public employment agency, he takes us on his path from imparting knowledge and research to creating a worldwide impact.   
Also in this episode: Francisco Flores,  researcher at the International Center for Higher Education Research Kassel (INCHER) and PhD candidate at the University of Kassel in Germany. He is one of the initiators of the “Showing Life Opportunities” project in Ecuador. 
You will also hear from the Ecuadorian high school students who benefited from the program (Source: video produced by the Ministry of Education in Ecuador)

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In this episode, you will be slipping into the shoes of a detective on a hunt for answers to feel the exhilaration that Kristine experiences as a researcher exploring new realms of knowledge. You will be slipping into the shoes of a PhD student whose journey is akin to a quest of oneself. These are the forms of engagement that Kristine de Valck carries: helping students grow and develop their potential towards academic excellence; sharing knowledge and insights that offer people different viewpoints to better understand the phenomena that surround them. And above all, just spreading some enthusiasm! This is how Kristine intends to have impact. After this episode, you may have to reconsider, in a simpler way, what truly motivates us in life. Because, as Kristine tells us – passion and fulfillment drive engagement. 
You will also feel this by hearing the dedication of people around her like Britta and Françoise from the HEC Paris PhD Team, and the impact it has had on Fei, former PhD student who is today Assistant Professor at Bentley University in the US. 
Kristine de Valck is Professor of Marketing and Associate Dean and Director of the PhD Program at HEC Paris. After this podcast was recorded, she was named Dean of Degree Programs. 

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