3 épisodes
Traction Anu Sharma
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- Affaires
Traction is a podcast series focused on customer-centric growth drivers and go-to-market playbooks for enterprise products. Here at Traction, we share mental models, common patterns, and stories of customer-centric growth from founders and industry leaders who’ve built businesses of lasting value.
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Luis Ceze on Open Source Business Models and OctoML
Luis Ceze, CEO of OctoML, speaks about the creation of the Apache TVM at the University of Washington, how they’ve built a vibrant community around the open source project, and... [Continue Reading]
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Jon Gelsey on Auth0’s Developer-centric Go-to-Market
Jon Gelsey, former CEO of Auth0 and Xnor.ai, frames a bottom up go-to-market (GTM) strategy with three principles: you can inform developers but you can’t sell to them, you have... [Continue Reading]
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Go-to-Market Playbooks for Enterprise Products
We’re hitting the road to speak with founders and leaders about their early go-to-market playbooks for enterprise products. From building an easy to use product to growing traction for an... [Continue Reading]