#016 The power of PR for creative business founders The Courageous Collective

We’re diving into PR (public relations) in today’s episode. PR is often seen as being expensive and only for big businesses but we’re here to tell you that founders of businesses of any size can gain PR.
In this episode, Rupa Bharadva, my podcast co-host and copywriting and PR pro, will be sharing her advice, tips and tricks. With over 20 years of experience working in communications and PR roles, Rupa has a lot of valuable insights to give you. She will bust the myths surrounding PR and share why PR is a great tool for women of colour, creative business founders. PR can help you stand out from the competition, connect with your target audience and create brand awareness and trust.
Settle in for a jam-packed episode filled with actionable insights that you can use right away!
Rupa shared the following resources:
#JournoRequest on Twitter Federation of small business: https://www.fsb.org.uk/ Enterprise Nation: https://www.enterprisenation.com/ PR for Humans by Mike Sargeant: https://amzn.eu/d/0LsYN1z More Sales Please by Sara Darymple: https://amzn.eu/d/h3JRB90 Building a story brand by Donald Miller: https://amzn.eu/d/3SEvBsk Hype Yourself by Lucy Werner: https://amzn.eu/d/059Inja B2B PR that gets results by Michelle Garrett: B2B PR that gets results by Michelle Garrett Don’t forget to follow Rupa on LinkedIn and Instagram!
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The Courageous Collective podcast is created and hosted by Rupa Bharadva & Vardeep Edwards. Come and find us on Instagram: https://www.instagram.com/the_courageous_collective/