20 min
22. Drive engagement with video | Vidyard Let’s talk ABM
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- Marketing
In this episode of Let's Talk ABM Declan chats to Tyler Lessard, VP Marketing & Chief Video Strategist at Vidyard, about using video to support Account-based Marketing campaigns.
Here's what they cover:
- How Vidyard got serious with Account-based Marketing
- The steps Vidyard took to scale ABM
- How video can support your ABM strategy
- Advice on how to succeed at Account-based Marketing.
In this episode of Let's Talk ABM Declan chats to Tyler Lessard, VP Marketing & Chief Video Strategist at Vidyard, about using video to support Account-based Marketing campaigns.
Here's what they cover:
- How Vidyard got serious with Account-based Marketing
- The steps Vidyard took to scale ABM
- How video can support your ABM strategy
- Advice on how to succeed at Account-based Marketing.
20 min