18 min
Ludic Insights, Episode 9: Multimedia Engagement In A Digital World Digital Humans
-
- Business
Paul Ashcroft and Garrick Jones, authors of the book ALIVE: Digital Humans and Their Organizations & Ludic Co-Founders & Partners are joined by guest Alex Matthews, Ludic Digital Design Studio Director & John McGinty, Ludic Film & Animation Studio Director to talk about Multimedia Engagement in a Digital World.
What is a world-class, digitally and globally engaged agency all about? How do you create powerful, impactful and memorable experiences with clear objectives and outputs that matter to the audiences? How do you “Show” and Inspe action? Does personalization matter? How do you make people co-authors of the story? Listen to the podcast and find out about the rising popularity of games, interactive film & animation and mixed realities as engagement and learning tools and the importance between creating active vs. passive user experiences.
Paul Ashcroft and Garrick Jones, authors of the book ALIVE: Digital Humans and Their Organizations & Ludic Co-Founders & Partners are joined by guest Alex Matthews, Ludic Digital Design Studio Director & John McGinty, Ludic Film & Animation Studio Director to talk about Multimedia Engagement in a Digital World.
What is a world-class, digitally and globally engaged agency all about? How do you create powerful, impactful and memorable experiences with clear objectives and outputs that matter to the audiences? How do you “Show” and Inspe action? Does personalization matter? How do you make people co-authors of the story? Listen to the podcast and find out about the rising popularity of games, interactive film & animation and mixed realities as engagement and learning tools and the importance between creating active vs. passive user experiences.
18 min