1 hr 8 min

SJB Office Talk Australia, Marketing for Architecture

    • Design

Adam Haddow is a Director and Owner at SJB, a 160-person practice of architects, interior designers, planners and urban designers with offices in Melbourne and Sydney. We discussed how SJB wins new projects, what they look for in the right client, and how Adam attracts business and builds relationships by saying "yes" to new opportunities.
In this episode, Adam and I chatted about:
How SJB's unique ownership structure presents both challenges and opportunities for the practice as it grows.The different ways SJB go about winning new projects, the pros and cons of each channel, and why Adam likes working with clients who have skin in the game.The importance of relationship building, and Adam's approach to establishing and strengthening his professional relationships, and how he tailors his approach to clients in different age groups.Why Adam believes saying "yes" to requests, being generous with time and knowledge, and promoting peers doing good work are all key traits of accomplished architects.If you’d like to learn more about SJB, you can visit sjb.com.au or follow them on Instagram at @aboutsjb. You can also follow Adam on Instagram @adamhaddow.
If you enjoyed this episode of The Architecture Firm Marketing Podcast, please leave a rating, write a review, and subscribe. It helps other architects to find the show and benefit from these conversations.
If you’d like to learn more about me, Dave Sharp, you can visit vanityprojects.com to check out my blog, join over 5000 other architects on my email list, or learn more about my marketing coaching services for architects and book a 30-minute gifted consultation to discuss your marketing situation.
This episode was supported by Bowerbird. Bowerbird makes it easy to submit your architecture to magazines, newspapers and websites. Visit Bowerbird.io to learn more.

Adam Haddow is a Director and Owner at SJB, a 160-person practice of architects, interior designers, planners and urban designers with offices in Melbourne and Sydney. We discussed how SJB wins new projects, what they look for in the right client, and how Adam attracts business and builds relationships by saying "yes" to new opportunities.
In this episode, Adam and I chatted about:
How SJB's unique ownership structure presents both challenges and opportunities for the practice as it grows.The different ways SJB go about winning new projects, the pros and cons of each channel, and why Adam likes working with clients who have skin in the game.The importance of relationship building, and Adam's approach to establishing and strengthening his professional relationships, and how he tailors his approach to clients in different age groups.Why Adam believes saying "yes" to requests, being generous with time and knowledge, and promoting peers doing good work are all key traits of accomplished architects.If you’d like to learn more about SJB, you can visit sjb.com.au or follow them on Instagram at @aboutsjb. You can also follow Adam on Instagram @adamhaddow.
If you enjoyed this episode of The Architecture Firm Marketing Podcast, please leave a rating, write a review, and subscribe. It helps other architects to find the show and benefit from these conversations.
If you’d like to learn more about me, Dave Sharp, you can visit vanityprojects.com to check out my blog, join over 5000 other architects on my email list, or learn more about my marketing coaching services for architects and book a 30-minute gifted consultation to discuss your marketing situation.
This episode was supported by Bowerbird. Bowerbird makes it easy to submit your architecture to magazines, newspapers and websites. Visit Bowerbird.io to learn more.

1 hr 8 min