20/11/2022 · BONUS

How to apply for The Marketing Academy Scholarship

I often wonder what my life would look like if I hadn’t gotten on to the life-changing scholarship programme from The Marketing Academy. If you’re here, you’ve probably heard of it - and are thinking about applying. Well, this bonus podcast episode aims to be the definitive guide to this process. Because I’m joined by the formidable force behind it - Sherilyn Shackell. Tune in to hear invaluable, can’t get anywhere else hints and tips about how the application works and how to nail it from the person making the cut, like: The criteria you're marked on Crucial things to get right (and what people often get wrong) The ins and outs of how it all works Seriously, if you're considering applying, you need to listen to this. Follow me on Instagram for more nuggets of personal development inspo: https://www.instagram.com/badassunicornco/ MORE → https://themarketingacademy.org/uk/the-scholarship/

59 min

13/09/2022

From Excel wizard to thought leader with David McQueen

David McQueen is an industry-leading executive coach, speaker and commentator on leadership, diversity and inclusion. He’s also a valued mentor on my personal board of advisors. I’m delighted to welcome him for the final episode of the first series of the Badass Unicorn podcast. In it, we hear about his transition from accounting to pursuing his dreams with a mortgage and two kids. And that there’s no shame in “taking jobs to keep the lights on”. Empowering and thought-provoking, you’ll find yourself inspired to bring your authentic self to the table, and buoyed to learn why David believes the concept of Imposter Syndrome is utter nonsense! During this open and vulnerable discussion, David candidly confesses to getting it wrong (publicly) and we hear a live coaching moment with me "in the chair" as we work through my feelings of inadequacy on social media… And, of course, it’d be remiss of me to get David’s top tips on becoming a brilliant public speaker as the most enthralling person I’ve ever seen on stage. Thanks to the 500 of you who’ve listened so far - I’m really chuffed with that! If you’ve tuned in and enjoyed it, please review, subscribe and recommend. MORE → https://www.davidmcqueen.co.uk/

50 min

06/09/2022

From supper club to Copy Club with Lottie Unwin

Have you ever thought about starting something beyond the day job, but weren’t sure if you should bother? Lottie Unwin is the founder of Copy Club, a thriving community of entrepreneurial marketers with a 20-strong HQ team that’s growing 100% YoY. But it didn’t always look this… In this episode, hear how Copy Club began as Lottie was lonely in her role and so brought a group of marketers together over supper. Slowly, but surely, Copy Club grew as Lottie “followed the scent” of the things her community needed and what she could bring to the table. During this high energy discussion, you’ll be inspired to prototype your ideas into action by creating a quick and dirty “MVP” (minimum viable product) and not letting perfect be the enemy of the good. We learn how it’s always day one at Copy Club. Tune in as we debate the challenges of “work hard, play hard” culture and how Lottie manages her mental health following a breakdown last year. MORE → https://thecopyclub.co.uk/

46 min

30/08/2022

Coach yourself whole with Abigail Dixon

Would you like to live a life that makes you feel “whole” i.e. you’re spending time in ways that fill you up and are aligned with your areas of genius? Let my next podcast guest share how… After a challenging journey to become a Mum, Abigail Dixon didn’t want to go back into the “business as usual” high-octane marketing roles she’d built her career in. That led her to follow her energy towards teaching, coaching and creating her freelance marketing and capability consultancy. In this episode, we hear about the importance of defining your values (Abigail shares an exercise you can do to discover yours), following your curiosity towards the things that light you up, and what it takes to become a trained coach. She intimately shares her journey to “get clean” by deeply investing in her self-discovery, the plague of “comparisonitis,” and how she's reframed her experience of anxiety as a positive influence. MORE → https://www.linkedin.com/in/abigailcdixon/

44 min

23/08/2022

Founding a fast food empire with Laura Mimoun

Do you fantasise about starting a food business? If you daydream about launching a physical brand, this episode has your name on it! Laura Mimoun is the co-founder of Kaleido Salad Rolls, which she runs with husband, Denis. Just 5 years ago, Laura was a corporate marketer for brands like Green & Blacks and Tropicana, when she had an innovative idea…a rice paper wrapped salad sandwich. In this episode, Laura shares the peaks and troughs of taking a concept and making it reality… We start with sampling to friends and using her home kitchen to create the products, to her first (sometimes disastrous) food stalls as she road-tested the concept. We learn how Laura threw herself into the unknown world of hospitality by covertly working front of house in a fast-food restaurant and her first big break catering at London Fashion Week. That takes us to where she is now - having fundraised, there are now 6 Kaleido sites, including Harrods and Selfridges - alighting the Eurostar and pinching herself as she spots her latest concession. MORE → https://kaleidorolls.com/

49 min

16/08/2022

A squiggly career story with Sarah Ellis

Have you ever had a friend whose smashing success makes you feel like you’re lagging behind a bit? Let me introduce you to mine, Sarah Ellis… Many of you will have come across Sarah already as the co-founder of Amazing If… Perhaps you’ve listened to her co-host the UK’s no.1 careers podcast, Squiggly Careers, which has had more than 2m downloads. Or maybe you’ve tuned into her TEDx talk along with 1.5m others. Or you might have one of her two Sunday Times best-selling books on your shelf. Impressive, huh? And the best bit? Sarah, and her co-founder Helen, are two of the most generous and deserving humans you’ll ever meet. In the next episode, we hear Sarah’s squiggly career story. We learn about Amazing If’s unassuming start as a passion project, how things started to change, and some of the biggest challenges they’ve experienced to date. Fancy borrowing some of Sarah’s brilliance - tune in to find out how! MORE → https://www.amazingif.com/

46 min

09/08/2022

The pursuit of more purpose with Louise Emily

Are you on a quest for that ever coveted yet elusive thing - your purpose? If so, this is the episode for you! After spending 20 years climbing to the dizzying heights of Marketing Director, Louise Emily found herself asking - “is this it?” In this episode, we hear about “the itch” of wanting more, but, frustratingly, not being sure how to find it or what to do next. During this inspiringly relatable and practical conversation full of actionable tips, Louise Emily shares the story behind her hunt for a more fulfilling career. She candidly explores how she knew something wasn’t right but wasn’t sure where to start, and the process she went through in search of more meaning. We learn about how she prepared to “walk the plank” by quitting her job to follow her curiosity, leading to a new vocation as a visual artist. MORE → www.louiseemily.com

48 min

02/08/2022

Figuring it out and facing your fears with Cate Murden

Cate is the Founder & CEO of PUSH - a leading training and coaching company. In this episode, we hear all about how crisis can be a source for huge opportunity…Cate’s inspiration for her business came after “building a career on a hangover” and being signed off work. We learn about its humble beginnings back in her childhood bedroom, the importance of just getting started and “the pivot”. During this vulnerable discussion, Cate offers candid reflections on how fear, scarcity and our childhood have a lasting impact on the adult we see today, and importantly, what we can do about it. MORE → https://www.linkedin.com/in/cate-murden-7b05bb4/

45 min

SEASON 1, EPISODE 1 TRAILER

Trailer

Badass Unicorn is a podcast that shares the warts ‘n’ stories of incredible guests to fuel your personal development. This trailer will give you a taster about what you can expect and the types of topics it covers.

1 min

Badass Unicorn Podcast

Episodes

How to apply for The Marketing Academy Scholarship

From Excel wizard to thought leader with David McQueen

From supper club to Copy Club with Lottie Unwin

Coach yourself whole with Abigail Dixon

Founding a fast food empire with Laura Mimoun

A squiggly career story with Sarah Ellis

The pursuit of more purpose with Louise Emily

Figuring it out and facing your fears with Cate Murden

Trailer

Trailer

Trailer

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