4 episodes

A weekly show to help coaches, trainers, instructors, gym owners and entrepreneurs in the fitness and wellbeing space run and grow their business. With a mix of expert guests, candid stories from founders and my own insights as a Successful Personal Trainer, Business Mentor & multiple business owner, this is a good place to learn how to think like CEO, navigate through the industry and make better business decisions.

Business School Podcast with Dan Roberts Dan Roberts

    • Business

A weekly show to help coaches, trainers, instructors, gym owners and entrepreneurs in the fitness and wellbeing space run and grow their business. With a mix of expert guests, candid stories from founders and my own insights as a Successful Personal Trainer, Business Mentor & multiple business owner, this is a good place to learn how to think like CEO, navigate through the industry and make better business decisions.

    How to be a customer-centric brand

    How to be a customer-centric brand

    Having a customer-centric business will help you waste less time marketing badly, get more sales, build a brand quickly and make your company more fun to work for.

    In today's episode in look at the 4 key areas. After listening you will look at the way you use social media, design products, create policies and write ads in a new way.

    I place added attention to the’ heroes journey' - a reminder for all of us that when we communicate we should not be the hero, but our customers are the heroes in their own story. The better we can help them feel this way through our products and services the more our marketing and sales efforts will hit home,  the more our customers will become our sales team and the better brands we shall have.

    I finish the episode with a little challenge.. 

    • 24 min
    A conversation with Ashley Borden

    A conversation with Ashley Borden

    Ashley Borden has over 40,000 hours of experience as a coach and is one of the USA's most recognised and respected personal trainers.

    She has toured with Christina Aguilera been the trainer to Ryan Gosling, Mandy Moore, Rummer Willis, Jeremey Piven, Nick Swisher, UFC champ Matt Hughs and countless others. Most recently she was one of the stars of the TV show, Revenge Body with Klow Kardashian. and is an author, fitness entrepreneur and mentor to many Personal Trainers.

    In today's show we discuss working with celebrities, boundaries, safety, contracts, travel, strategy, business models, mindset and both share a bunch of stories!

    Ashley is very candid and gives many practical insights. If you are a trainer,  you will get a ton of value from listening to today's conversation.


    Video available at www.danrobertsgroup.com

    • 1 hr 35 min
    Building the Brand: Ernest Leoty

    Building the Brand: Ernest Leoty

    In todays' episode, I talk to Marion Rabate, CEO/Founder of the chic active-leisurewear company, Ernest Leoty.

    We discuss her vision and the good, bad and ugly truths behind building a brand from scratch. We learn the benefits of being lean and agile and how manufacturing, marketing, pricing and distribution models are never set in stone.

    Marion shares candid stories of mistakes made, what it's really like behind the scenes and how she has grown as an entrepreneur while steering her company to success in the ultra-competitive active-leisurewear market. After listening we hope you will be inspired to follow your vision just like Marion is doing.

    www.ernstleaoty.com / @ernstleoty

    The Business School Podcast is the official podcast of the Dan Roberts Academy.  Follow on Instagram @danroberstacademy or visit www.danrobertsgroup.com


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    Published: Jun. 30, 2021 @ 9PM Edit
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    • 56 min
    The Five Essential Questions

    The Five Essential Questions

    Welcome to my new weekly podcast show. The Business School Podcast is an educational show for Trainers, Coaches, Instructors, gym owners and fitness entrepreneurs.  

    We will cover all the real, raw, practical, fun (and unsexy yet essential) elements of running and growing a business along with chats with noted experts and success stories from within the global wellness industry. 

    In today's episode, I share five essential questions you should ask yourself if you feel like you're losing your passion, losing your focus and feel a bit stuck.

    The Business School Podcast is the official podcast of the Dan Roberts Academy.  Follow on Instagram @danroberstacademy or visit www.danrobertsgroup.com

    • 14 min

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