The Ellen MacArthur Foundation's case studies showcase the best examples of circular economy in practice around the world - from policy to business.
Case studies - FLOOW2
FLOOW2 is the first business-to-business sharing marketplace that enables companies and institutions to share overcapacity of equipment, knowledge and skills of personnel. Users can register on the platform for free and participants pay a subscription to advertise their equipment on the platform, providing a revenue stream for FLOOW2.
Case studies - Mazuma Mobiles
Mazuma Mobile is an online mobile phone reuse and recycling service allowing consumers to unlock the cash value of their mobile phones, offering same day payments. Collected handsets are refurbished by an external partner where necessary and then sold to partners in emerging markets, insurance dealers and retailers in UK.
Case studies - Bundles
Bundles offer clean clothes on a pay-per-wash basis. Applying Internet of Things technology enables product monitoring, while maintenance and refurbishment of higher quality machines preserves the product integrity for multiple cycles.
Case studies - Philips and Turntoo
Architect Thomas Rau worked with Philips to purchase light as a service. The end result was a bespoke 'pay-per-lux' intelligent lighting system to fit the requirements of the space, at a manageable price. Philips retain control over the items they produce, enabling better maintenance, reconditioning and recovery.
Case studies - REEP technologies
One of the reasons that the circular economy framework has been a powerful lens for innovation is the redesign potential that it offers. With a creative outlook and a familiarity with the principles of a circular economy, one can look at virtually any product, process or system and ask “what would this look like in a circular economy?”
Case studies - Retek final
Re-Tek provide reverse logistics and data destruction services for redundant IT equipment. Refurbishing equipment for re-sale or donation to charitable causes, Re-Tek divert equipment from energy hungry recycling processes, extend the life of the asset and minimise environmental impact.