31 min
Coaching Winning Teams from the CMO Seat with State Farm and Atlanta Hawks MTM Visionaries
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- Marketing
There is no better duo to talk about coaching winning teams from the CMO seat than Kristyn Cook, Chief Agency, Sales & Marketing Officer at State Farm, and Melissa Proctor, Chief Marketing Officer & EVP at Atlanta Hawks. In this episode on the MTM Visionaries podcast, they share about their dynamic partnership and winning formula:
Lead Like a Coach Center Everyone around a Common Mission Delight Fans by Showing up in Culture Be a Valuable Member of the Community Give all Stakeholders a Position to Play Join Forces with Brands that Help you Win Ignite Internal Teams around a Bigger Purpose ABOUT VISIONARIES
The Visionaries Podcast is recorded from MTM’s Live Visionaries show on Zoom and hosted by Lisa Hufford, Founder of Simplicity Consulting, a 24 Seven Company. It airs monthly.
CREDITS
"Visionaries" is brought to you in partnership with The Wall Street Journal and our parent company, 24 Seven, which specializes in helping you find exceptional marketing and creative talent for your teams. To learn more, click here.
FOLLOW US!
Find us on LinkedIn & Instagram
There is no better duo to talk about coaching winning teams from the CMO seat than Kristyn Cook, Chief Agency, Sales & Marketing Officer at State Farm, and Melissa Proctor, Chief Marketing Officer & EVP at Atlanta Hawks. In this episode on the MTM Visionaries podcast, they share about their dynamic partnership and winning formula:
Lead Like a Coach Center Everyone around a Common Mission Delight Fans by Showing up in Culture Be a Valuable Member of the Community Give all Stakeholders a Position to Play Join Forces with Brands that Help you Win Ignite Internal Teams around a Bigger Purpose ABOUT VISIONARIES
The Visionaries Podcast is recorded from MTM’s Live Visionaries show on Zoom and hosted by Lisa Hufford, Founder of Simplicity Consulting, a 24 Seven Company. It airs monthly.
CREDITS
"Visionaries" is brought to you in partnership with The Wall Street Journal and our parent company, 24 Seven, which specializes in helping you find exceptional marketing and creative talent for your teams. To learn more, click here.
FOLLOW US!
Find us on LinkedIn & Instagram
31 min