Paul Mellor is the Owner & Design Director of Mellor & Smith, an independent design agency based in London.
Fuck digital marketing. Fuck data. Fuck white male creative directors. Fuck focus groups. Fuck content. Fuck millennials. Fuck disruption. Fuck AI. Fuck the London bubble. Let’s make this contextually relevant. Fuck the Auckland bubble.
These are his 9 commandments for Marketing Directors, and gives you an idea about what we discussed in this episode. There's some clever stuff.
#TakeFuckingRisks meets #CreativityWithPurpose