Welcome to the show!
The Make Your Difference Podcast is for people focused on making their difference and optimising their own and others' wellbeing and learning. If that's you - stay tuned!
Today's episode is with Natalie Rockall, Founder of Total Email Marketing.
She's specialised in email marketing for a number of years (and worked for me a number of years ago as an email marketing specialist), so it was great to catch up with her and pick her brains on all things email marketing.
She discusses a number of areas including:
> The importance of good quality data
> The importance of scannable email copy and clear CTAs
> Why being recognised as a sender matters
> How emails have increased as a result of Covid
> How to get inspiration for your emails
> More about the Apple changes impacting email marketing.
To find out more about the episode with Natalie, visit www.makeyourdifferencehub.co.uk/blog/podcast-natalie-rockall
To find out more about marketing and mindset for values-led businesses, visit www.makeyourdifferencehub.co.uk