Embedding purpose through a business

The Conscious Communicator

Anglian Water is the first utility to embed public interest into its Articles of Association, in effect committing the business to consider factors other than profits. With purpose now at the heart of its business strategy, I chat with Anglian Water’s director of brand and communications, Ciaran Nelson, about what that means in practice.

The Conscious Communicator is a brand new podcast brought to you by CorpComms Magazine.

In our first series - which is supported by Lloyds Banking Group - host Helen Dunne is focusing on corporate purpose.

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To find out more about the host, Helen Dunne, and CorpComms Magazine, visit the website.

This podcast is produced by The Podcast Coach.

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