52 min

Ep.2: Bringing innovation to life The Human Touch. A B2B podcast series by JPC.

    • Marketing

How can you translate technical solutions into human stories that showcase your innovation through the customer lens, generate more sales and enhance your customer experience? And what are the greatest challenges to overcome when doing this in the B2B space?

How can you translate technical solutions into human stories that showcase your innovation through the customer lens, generate more sales and enhance your customer experience? And what are the greatest challenges to overcome when doing this in the B2B space?

52 min