21 min
Ep 32: How much does a video really cost? The Creative Scramble
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- TV & Film
A discussion between Cal (Director of Photography) and Kieran (Director / Producer) all about the money, budgets and production value when it comes to making a video.
One of the greatest mysteries within video production is ‘how much does a video actually cost?’. This is largely down to the scope of which a project can take; ranging from a self-shot piece of disposable content filmed on a phone or entry-level DSLR, through to a 2 minute specialist brand film with a lot of moving parts. (And that’s not even getting started on the Netflix-style 10 part documentary that many brands are looking for these days). Many brands have a set budget and that gives us a strong direction from the off - but for those that don’t know what they want to spend, there are some things we need to know.
We need to understand early doors what the video is needs to say, achieve and who you’re speaking to.
Once that’s clear, we can look at the resources required to deliver those objectives and provide a good idea of budgets, not to mention giving us some parameters to work within when looking at creative concepts.
This podcast is for clients looking to get an understanding of what video costs in 2020, production values and the importance of delivering more than one video asset.
Follow us @deadpixelfilms.
A discussion between Cal (Director of Photography) and Kieran (Director / Producer) all about the money, budgets and production value when it comes to making a video.
One of the greatest mysteries within video production is ‘how much does a video actually cost?’. This is largely down to the scope of which a project can take; ranging from a self-shot piece of disposable content filmed on a phone or entry-level DSLR, through to a 2 minute specialist brand film with a lot of moving parts. (And that’s not even getting started on the Netflix-style 10 part documentary that many brands are looking for these days). Many brands have a set budget and that gives us a strong direction from the off - but for those that don’t know what they want to spend, there are some things we need to know.
We need to understand early doors what the video is needs to say, achieve and who you’re speaking to.
Once that’s clear, we can look at the resources required to deliver those objectives and provide a good idea of budgets, not to mention giving us some parameters to work within when looking at creative concepts.
This podcast is for clients looking to get an understanding of what video costs in 2020, production values and the importance of delivering more than one video asset.
Follow us @deadpixelfilms.
21 min