Hosts: Sean Sale and Paul Rhodes Guest: Matthew Turner (Practicing human rights barrister, Founder and CEO of NovaWIL) Welcome to Episode 29 of CTRL-ALT-DEV! In today's "Guest Interview" format, Sean and Paul sit down with Matthew Turner, a practicing human rights barrister who built and launched an AI-powered legal platform with absolutely zero coding experience.
Matthew shares his journey from handling intense wrongful death inquests to realizing the UK is facing a massive "will crisis".
We dive into how he used AI tools like Lovable to build his MVP, why having a clear plan saved him from building "spaghetti code," and why every non-technical founder eventually needs a technical CTO to handle security.
Plus, Paul has to temporarily pause the recording to find his missing cat! Key Topics & Highlights:
- The Heavy Reality of Law: Matthew shares his background working in human rights law, specifically representing families in wrongful death cases involving prisons, police custody, and social care. This close proximity to unexpected mortality heavily influenced his decision to build NovaWIL.
- The 200-Year-Old Problem: The primary legislation for wills is the Wills Act 1837, making it a market centuries ripe for disruption. Currently, an estimated 60% of the UK adult population does not have a will, leaving millions of families unprotected.
- What a Will Actually Does: Matthew breaks down the core functions of a simple will: naming executors to manage the process, appointing guardians for children under 18, distributing assets, and setting out funeral wishes.
- NovaWIL vs. Traditional Solicitors: The traditional market locks out working parents who don't have time for weekday solicitor appointments or filling out 8-page Word document forms. NovaWIL solves this with an intuitive, AI-guided chat flow (featuring an avatar named Nova, after Matthew's daughter) that gathers your data via natural conversation to instantly generate a legally sound simple will.
- The "Vibe Coder" Journey: Matthew is a self-proclaimed vibe coder who hasn't looked at a single line of code. He initially looked at no-code tools but landed on Lovable to build his MVP. His secret to success? He didn't just prompt blindly; he brought a complete package of legal architecture to the AI, functioning essentially as a Product Requirements Document (PRD).
- The Dual-Screen AI Trick: Paul shares a massive tip for vibe coders: use an LLM like Claude as your "senior developer" on one screen to plan your prompts before pasting them into a paid builder like Lovable on the other, saving expensive tokens and avoiding bad code. Matthew confirms he used this exact method with ChatGPT and Claude.
- Why You Eventually Need a CTO: Matthew's wife Gabby (who has an electrical engineering background) urged him to bring in a technical co-founder to ensure the personal data was completely locked down. Matthew brought on Glenn, a technical CTO, to take the platform from a rudimentary MVP to a stable, safe, and secure product.
- Part 2 Teaser: We ran out of time, so Matthew and Glenn will be returning for Part 2 to discuss the future of the product, scaling, and the impact of AI on the legal profession!
Guest Links:
- NovaWIL Website: https://www.novawill.co.uk/
- Matthew's Instagram: @MatthewTurnerBarrister (Where Matthew posts educational videos on wills).
- NovaWIL Instagram: @NovaWillUK.
Tools & AI Platforms Discussed:
- Lovable: https://lovable.dev/
- Claude (Anthropic): https://claude.ai/
- ChatGPT (OpenAI): https://chatgpt.com/
- CoCounsel (by Thomson Reuters): https://legal.thomsonreuters.com/en/counsel
Concepts & Additional Resources:
- Alex Hormozi: https://www.acquisition.com/
- Submit Your Questions: podcast@ggapps.co.uk
Information
- Show
- FrequencyUpdated weekly
- Published3 July 2026 at 00:30 UTC
- Length48 min
- Episode29
- RatingClean
