Episode 4: Why I bought a healthcare marketing agency: Entrepreneurship Through Acquisition with Ben Marcilhacy

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In this episode of The Found & Funded Podcast, host Carl Lundberg is joined by Ben Marcilhacy, CEO of HMDG.

Born and raised in France, Ben’s career has taken him from Google to Harvard’s MBA programme, tech startups, and now, entrepreneurship through acquisition. 

After initially looking at a buy-and-build strategy in the physiotherapy space, Ben shifted away from a roll-up model and towards acquiring a single business. That journey led him to HMDG, now one of the UK’s largest healthcare marketing agencies, trusted by more than 800 clinics across physiotherapy, chiropractic, osteopathy, podiatry and other healthcare professions.

In this conversation, Carl and Ben discuss:

• Ben’s journey from Google to Harvard, startups and search
• Why he moved away from a roll-up strategy
• How the HMDG acquisition came about
• The real value of an MBA network
• Working with a seller to structure a win-win deal

If you’re interested in entrepreneurship through acquisition, Ben’s story may inspire you to take the plunge – this episode is absolutely packed with expert insights, giving you a glimpse behind the curtain of a successful business acquisition.

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