38 min
Episode 48: Buy now, pay later: The right product at the right time Mintel Little Conversation
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- Marketing
The emerging trend across the globe in the credit industry, 'buy now, pay later,' is gripping consumer attention, especially Millennials. The idea itself isn’t anything new, but new brands have entered the space and different styles are being used, such as no interest or late fees that are attracting consumers. In this episode, Mintel experts in the financial services industry discuss this trend and how it’s going to impact banks and credit card companies but also consumer’s personal finances.
Host: Andrew Davidson (SVP/Chief Insights Officer).
Guests: Mark Miller (Associate Director of Insights, Financial Services, Comperemedia),
Thomas Slide (Senior Financial Services Analyst, Mintel Reports UK).
The emerging trend across the globe in the credit industry, 'buy now, pay later,' is gripping consumer attention, especially Millennials. The idea itself isn’t anything new, but new brands have entered the space and different styles are being used, such as no interest or late fees that are attracting consumers. In this episode, Mintel experts in the financial services industry discuss this trend and how it’s going to impact banks and credit card companies but also consumer’s personal finances.
Host: Andrew Davidson (SVP/Chief Insights Officer).
Guests: Mark Miller (Associate Director of Insights, Financial Services, Comperemedia),
Thomas Slide (Senior Financial Services Analyst, Mintel Reports UK).
38 min