Episode 5 – Evaluation and Impact Film Hub NI Podcast

It is difficult enough to measure the impact of screenings and evaluate audiences in real life, so trying to do this in an online world is even more tricky.For this podcast Hugh and Sara are joined by two experts in evaluation to break it all down into manageable and simple terms. From the perspective of the Film Audience Network, Andy Rae (Film Hub Midlands) and on a wider basis, Andi Jarvis (eximo marketing) chat through what useful data to collect, how to get it, how to avoid drowning in i...