25 min

Episode 7 I Problems Caused By Lack of Discovery In Enablement & Its Impact On Solution Delivery with TD Haines and Kate Lewis My Biggest Sales Enablement Mistake

    • Management

We are all familiar with discovery as a key competency for sellers but it is overlooked in Enablement?



Understanding the 'pain points' in the sales team and where you need to focus is a vital process for Enablement but it also important to be able to communicate what you have found to your key stakeholders - without it, there will be a harmful disconnect.



An author on the topic of Enablement, a former teacher and a big believer in a human-centred, data driven approach, TD Haines joins Kate to look at what can happen when there is a lack of discovery and how it can impact solution delivery and ultimately results.

We are all familiar with discovery as a key competency for sellers but it is overlooked in Enablement?



Understanding the 'pain points' in the sales team and where you need to focus is a vital process for Enablement but it also important to be able to communicate what you have found to your key stakeholders - without it, there will be a harmful disconnect.



An author on the topic of Enablement, a former teacher and a big believer in a human-centred, data driven approach, TD Haines joins Kate to look at what can happen when there is a lack of discovery and how it can impact solution delivery and ultimately results.

25 min