6 min

ES Magazine Rebrand: How to transform a London icon The Standard

    • Daily News

To mark its 35th anniversary, the Evening Standard’s ES magazine has undergone a rebrand, starting with a special issue celebrating the milestone.
The new-look publication, which originally launched in 1987 as a monthly magazine, has promised to bring ‘an added dimension of living to our great city’.
Ben Cobb is the new editor behind the rebrand, and says he wants it to be witty, confident and opinionated.
He discusses what has changed for ES Magazine in 2022, what’s to come, and why he loves London.


Hosted on Acast. See acast.com/privacy for more information.

To mark its 35th anniversary, the Evening Standard’s ES magazine has undergone a rebrand, starting with a special issue celebrating the milestone.
The new-look publication, which originally launched in 1987 as a monthly magazine, has promised to bring ‘an added dimension of living to our great city’.
Ben Cobb is the new editor behind the rebrand, and says he wants it to be witty, confident and opinionated.
He discusses what has changed for ES Magazine in 2022, what’s to come, and why he loves London.


Hosted on Acast. See acast.com/privacy for more information.

6 min