109 episodes

Developers building a software business on our own terms.

FounderQuest The Honeybadger Crew

    • Technology
    • 5.0 • 1 Rating

Developers building a software business on our own terms.

    Insights Into Our Marketing Playbook

    Insights Into Our Marketing Playbook

    This week, Josh and Ben dive deep into the marketing strategy for their new product, Insights, in response to a listener question. They talk about what groups they are targeting first, some of the planned marketing tactics for reaching each group, and how they are building awareness within the Honeybadger app without annoying existing users.
    Links:
    pg_cron
    Judoscale
    Traction
    Insights tour page 
    Insights announcement blog post 
    Meet the badgersFounderQuestMastodon - @FounderQuest@honeybadger.social Twitter - @honeybadgerappHoneybadgerClickHouse - hosted by DoubleCloud

    • 36 min
    Holy Ship! Insights is Live!

    Holy Ship! Insights is Live!

    This week Josh and Ben discuss shipping Insights, what's next for the product, and their strategies to get people to actually use it. Plus Ben shares the results from his latest performance science projects. Grab your safety glasses and headphones!
    Links:Lab Tech
    YabedaYabeda for Insights
    Vector
    Fluentd
    Evil Martians blog
    Scientist
    Meet the badgersFounderQuestMastodon - @FounderQuest@honeybadger.social 
    Twitter - @honeybadgerappHoneybadgerClickHouse - hosted by DoubleCloud

    • 38 min
    An Exceptional Week At Honeybadger

    An Exceptional Week At Honeybadger

    This week Josh and Ben discuss shipping a Clickhouse migration and Honeybadger's new look. They also talk about Exceptional Creatures hitting number one on Hacker News and being featured at the top of Ruby Weekly. Plus, did Ben get interviewed by a rubber duck?
    Links:
    Exceptional Creatures
    Kamal
    Daily LexClickhouse Activerecord
    Scientist
    RealGeeks 
    Meet the badgersFounderQuestMastodon - @FounderQuest@honeybadger.social 
    Twitter - @honeybadgerappHoneybadger

    • 36 min
    Making UI Changes While Avoiding Pitchforks

    Making UI Changes While Avoiding Pitchforks

    Today Josh and Ben are talking about UI changes in order to lay the foundation to launch and integrate Insights into Honeybadger as well as steps they are taking to avoid some rollout mistakes they've made in the past. They also reveal how testers are liking Insights so far!
    Links:Derek SiversFlipperMeet the badgersFounderQuestMastodon - @FounderQuest@honeybadger.social 
    Twitter - @honeybadgerappHoneybadger

    • 31 min
    Our Big Hairy Audacious Goal

    Our Big Hairy Audacious Goal

    GOOAAALLL!!! This week Ben and Josh discuss how to get Honeybadger's growth back on track by setting a company-wide goal. They also talk about how to promote new features in your product without annoying your users and what Santa brought them for Christmas!
    Links:BHAGMeet the badgersFounderQuestMastodon - @FounderQuest@honeybadger.social 
    Twitter - @honeybadgerappHoneybadger

    • 30 min
    Cutting (Almost) to the Bone

    Cutting (Almost) to the Bone

    This week Josh and Ben discuss Honeybadger's recent revenue struggles, how they got to this point, and the steps they're taking to weather the storm. They also explain why 2024 could be the company's best year ever!
    Links:Steve Jobs - "Saying No"Meet the badgersFounderQuestMastodon - @FounderQuest@honeybadger.social 
    Twitter - @honeybadgerappHoneybadger

    • 36 min

Customer Reviews

5.0 out of 5
1 Rating

1 Rating

All That Good Stuff Sam ,

Great to listen along and learn from these guys

Great show that’s got banter and business insights. Enjoy the three way dynamic. Keep it up guys, the “behind the scenes” process stuff is super helpful.

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