Fred Ursell at Pembroke Associated

In this episode we find out the difference between a VC and VCT as Fred gives us an insight into the consumer-focused VCT fund, Pembroke. Their recent investments in Dropless car-washing and Coat paint exemplify the requisite passion for huge consumer markets, ripe for disruption! We also find out about how Fred may have been on a different path if the plumbing market had been stronger in 2008.