Game Factory Podcast Game Factory Podcast

We finish up our discussion on marketing by digging deeper into how to get covered by the press and how similar concepts apply to YouTubers. And we sign off for this season as we think about the future.

This week we discuss marketing and how to promote your game. We discus various marketing channels and how they differ in effort and effectiveness. We also chat about how some marketing approaches from the past don't hold up today and how twitter just isn't as fun as it used to be.

We continue our discussion about Game Funding by discussing self funding, government tax breaks, grants, and mysterious secret investors. We also squeeze in some Q&A at the end.

This week we talk about various ways to get funding for your game. We discuss game publishers, venture capitalists (not Mike's definition of them), and crowdfunding. We'll talk more about less conventional funding methods next time.

Moo, Andrew, and Mike discuss the process of leaving a studio job and starting an indie studio. They talk about how they prepared, what they were expecting, the high highs, and some very low lows.

We discuss how a game's life continues after launch and our experiences with updates, sales, and the like to keep our games kicking. Also, we do Q&A with twitch chat and get distracted by the indiepocalypse.