114 episodes

Hashtag Authentic is the podcast for dreamers, makers, entrepreneurs and creatives who want to grow their online audience without having to sell their soul. If you're looking to find a balance between brilliant marketing and gentle, human authenticity... If you're determined to grow your business without spending the mortgage repayment on Facebook Ads... If you want to find your audience, and just possibly yourself, as well, in this digital world... then welcome to the community!

In each episode, Certified Coach and UK Instagram Expert Sara Tasker (@me_and_orla) and her guests share inspiring stories, practical Instagram strategies and insider social media insights to help you create the life, presence and business of your dreams.

Hashtag Authentic - for creatives, entrepreneurs & dreamers online Sara Tasker

    • Business
    • 4.8 • 345 Ratings

Hashtag Authentic is the podcast for dreamers, makers, entrepreneurs and creatives who want to grow their online audience without having to sell their soul. If you're looking to find a balance between brilliant marketing and gentle, human authenticity... If you're determined to grow your business without spending the mortgage repayment on Facebook Ads... If you want to find your audience, and just possibly yourself, as well, in this digital world... then welcome to the community!

In each episode, Certified Coach and UK Instagram Expert Sara Tasker (@me_and_orla) and her guests share inspiring stories, practical Instagram strategies and insider social media insights to help you create the life, presence and business of your dreams.

    The Power of Story in the Creative Process with Susan Mar

    The Power of Story in the Creative Process with Susan Mar

    I learnt at a young age life is short. I’ve carried that with me and made it my mission to tell people what they mean to me. I even do that with my clients. - Susan Mar

    Susan Mar is a branding specialist: a creative for creatives. The way she understands aesthetics, the creative process, and even Instagram makes her really unique. She’s one of the loveliest humans, she overflows with love and appreciation and can really see the magic in others.

    She’s also a member of my newest group programme - Sell Your Sh*t! In this episode we talk about creativity, selling your shit and the power of story.

    • 49 min
    Social Video, with Sophia Smith Galer

    Social Video, with Sophia Smith Galer

    “The aim is not to be viral, but to be high-value” - Sophia Smith Galer

    Sophie Smith Galer is a senior news reporter at Vice World News, author of the new book Losing It: Sex Education for the 21st Century, and a TikTok content-creator extraordinaire.

    We all know that journalism pre-dates social media, and has been weakened by it in some places, but Sophia has found a way to bridge the two, and is blazing a new path. She recently received a British Journalism Award on “Innovation of the Year” for her use of social media in reporting.

    • 55 min
    Why you need to join Substack with Farrah Store

    Why you need to join Substack with Farrah Store

    "Sometimes the best stories are the ones we don't set out to tell"

    Much has changed for Farrah Storr since the last time she joined me on the podcast. A former editor of Cosmopolitan magazine, and editor-in-chief of Elle, Farrah now writes "Things Worth Knowing" on Substack, a tech newsletter platform that she calls "A personal media channel for the individual."

    We had a wonderful conversation about storytelling, the return of long-form content, and the pleasures of writing in community, rather than one-way broadcasting.

    Farrah is also a wealth of information if you'd like to try Substack for yourself!

    • 45 min
    Why niching on Instagram is (generally) bad advice

    Why niching on Instagram is (generally) bad advice

    Full show notes to follow soon.

    • 28 min
    Radical contentment, with Jamie Varon

    Radical contentment, with Jamie Varon

    “Maybe being able to earn your goodness and your worth is the true delusion.” - Jamie Varon

    Jamie Varon is truly multi-hatted: she's a writer, designer, digital course creator, creative consultant, and author of the wonderfully-radical new book, Radically Content: being satisfied in an endlessly dissatisfied world. We had a fabulous, meaty conversation about the true things that drive us, where we find motivation, and the path to actual - rather than simply Instagrammable - contentment.

    • 1 hr 22 min
    The magic found in true community, with Gina Bianchini

    The magic found in true community, with Gina Bianchini

    “When you’ve spent years valuing yourself, your brand and your value in the number of people who follow you or the size of your email list, making that shift to quality over quantity can be challenging. And yet when you do it, something magical gets unlocked.” - Gina Bianchini

    My guest today is Gina Bianchini, co-founder and CEO of Ning and more recently the founder of community-creation platform Mighty Networks. To let her contagious enthusiasm speak for itself, Gina is “passionate about how people come together in communities to master something important, together.”

    • 56 min

Customer Reviews

4.8 out of 5
345 Ratings

345 Ratings

Jessiebristol ,

Love

I’ve just starting listening to this podcast over the past couple of months. I still have so many episodes to catch up on. I recently took the plunge in setting up my own photography business as lockdown started. These episodes give me so many ideas and so much hope on carrying on during this crazy time. Giving me a chance to re-evaluate and gain more skills and experience engaging in social media.

Sophie Erin ,

Favourite Podcast

Thank you so much Sara for my favourite podcast!

I have been listening to Hashtag Authentic for the last couple of years on my walk to my office job, unaware that I was actually building up so much insight for what the future would throw at me. Being made redundant this year, I have now turned my creativity into two businesses - a shop of my artwork and designs and a photography storytelling business with my husband. Having listened to Hashtag Authentic for so long it really has inspired me and given me the courage for this - so thank you! You have such a range of different guests - all fascinating and I feel like your conversations always feel so natural and genuine. Have highly recommended to quite a few people!

PaiMom ,

Love all the episodes

I listen as I work in my studio. Always interesting and inspiring. Keep them coming ❤️

Top Podcasts In Business

Steven Bartlett
BBC Radio 5 live
BBC Radio 4
Global
Hala Taha | YAP Media
Grace Beverley

You Might Also Like

Holly Tucker MBE
Margo Tantau
Emma Gannon
Ffern
Sophie Robinson and Kate Watson-Smyth: Interior Design Experts
Natalie Walton - Interior stylist, designer, author and creative entrepreneur