Wondering how to generate leads in a B2B marketing context? Had your budget stripped and now you need to be more resourceful than ever in your lead generation strategy?
Don't worry - we've got it covered
Expert B2B marketer, Chris Hann, Digital Marketing Manager at RegTech firm CUBE is on hand to talk us through the current state of B2B lead gen.
✅ How to start a lead generation strategy from scratch
✅ How to be the first marketer in a newly-created B2B role
✅ Where to find data on your audience and how to segment them
✅ Why building lead nurturing matters
✅ The good, the bad and the ugly of tactics that are working right now or not
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