47 min

How to Generate B2B Leads on a Budget - S3:E1 Marketing Mindset Club

    • Marketing

Wondering how to generate leads in a B2B marketing context? Had your budget stripped and now you need to be more resourceful than ever in your lead generation strategy?
Don't worry - we've got it covered
Expert B2B marketer, Chris Hann, Digital Marketing Manager at RegTech firm CUBE is on hand to talk us through the current state of B2B lead gen.
We'll cover:
✅ How to start a lead generation strategy from scratch
✅ How to be the first marketer in a newly-created B2B role
✅ Where to find data on your audience and how to segment them
✅ Why building lead nurturing matters
✅ The good, the bad and the ugly of tactics that are working right now or not
Don't forget to like, review and subscribe. If you get value from the show, why not buy me a coffee to say thanks?
🌐 buymeacoffee.com/sarahsennett

Wondering how to generate leads in a B2B marketing context? Had your budget stripped and now you need to be more resourceful than ever in your lead generation strategy?
Don't worry - we've got it covered
Expert B2B marketer, Chris Hann, Digital Marketing Manager at RegTech firm CUBE is on hand to talk us through the current state of B2B lead gen.
We'll cover:
✅ How to start a lead generation strategy from scratch
✅ How to be the first marketer in a newly-created B2B role
✅ Where to find data on your audience and how to segment them
✅ Why building lead nurturing matters
✅ The good, the bad and the ugly of tactics that are working right now or not
Don't forget to like, review and subscribe. If you get value from the show, why not buy me a coffee to say thanks?
🌐 buymeacoffee.com/sarahsennett

47 min