37 episodes

Every episode of Inside Marketing Design will give you an in-depth look at the processes, principles and people who make marketing design happen at a different tech company.

Inside Marketing Design Charli Marie Prangley

    • Arts
    • 5.0 • 3 Ratings

Every episode of Inside Marketing Design will give you an in-depth look at the processes, principles and people who make marketing design happen at a different tech company.

    How ConvertKit's Brand Studio team has evolved - S04E01 with David Preston

    How ConvertKit's Brand Studio team has evolved - S04E01 with David Preston

    In this episode, Charli is joined by David Preston, Senior Brand Designer at ConvertKit. They do a deep dive into how ConvertKit has evolved over the years, what systems and processes have worked, what has needed to change, and what challenges they are still facing. 

    David was a guest in season two of Inside Marketing Design where talked about his work as the Brand Marketing Manager at Sendible. Since joining ConvertKit in 2022, he has led the charge in some key areas and helped build out new systems that are critical for a small team.
    Key Takeaways

    02:17 - Who is on the brand studio team at ConvertKit?
    04:54 - How would you describe your responsibilities as Senior Brand Designer?
    08:37 - How the brand studio team collaborates
    17:13 - What is ConvertKit’s Creator Network?
    20:34 - David’s process for creating assets
    28:46 - Design systems at ConvertKit
    35:47 - What’s next for ConvertKit’s design system?
    39:36 - How ConvertKit completely overhauled their website
    44:15 - Charli’s top redesign priorities
    49:05 - What David is looking forward to solving next
    54:22 - David’s advice for aspiring brand and marketing designers

    Links 

    ConvertKit
    David on LinkedIn
    Inside Marketing Design at Sendible with Brand Marketing Manager David Preston 
    ConvertKit Creator Network
    I Am A Creator
    Inside Marketing Design at Pitch with Designer & co-founder Jan Martin
    Connect with Charli

    CharliMarie.com
    Charli on Twitter
    Charli on Instagram
    InsideMarketingDesign.com

    Subscribe and stay in touch

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    • 58 min
    Lessons from design leaders in Season 3

    Lessons from design leaders in Season 3

    In this episode, we’re looking back at the most interesting and challenging parts of season 03 and distilling some actionable takeaways.

    • 24 min
    S03E12 - Zendesk (Kristina Alford and Meghan Kelley)

    S03E12 - Zendesk (Kristina Alford and Meghan Kelley)

    Kristina Alford and Meghan Kelley from the Zendesk digital design team talk about using systems and processes to maintain quality and consistency across a very large organization.

    • 53 min
    S03E11 - RightMessage (with Co-Founder, Brennan Dunn)

    S03E11 - RightMessage (with Co-Founder, Brennan Dunn)

    Brennan Dunn, Co-Founder at RightMessage, talks about designing at a company of two, and how website personalization can directly impact success and conversion rates.

    • 45 min
    S03E10 - Chargebee (with Design Manager, Shakthi Hari)

    S03E10 - Chargebee (with Design Manager, Shakthi Hari)

    Shakthi Hari, Design Manager at Chargebee, talks about the importance of systems and processes at Chargebee, and how they are able to accomplish so much with a relatively small team.

    • 59 min
    S03E09 - Planoly (with Design Manager, Carra Sykes)

    S03E09 - Planoly (with Design Manager, Carra Sykes)

    Carra Sykes, Design Manager at PLANOLY, talks about how social media has evolved, and how that has impacted her team and what’s required of a marketing designer.

    • 56 min

Customer Reviews

5.0 out of 5
3 Ratings

3 Ratings

William Shelton ,

In-depth insight into the world of Marketing Design

Easy listening with genuine insights from people who are truest passionate about their fields!

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