Jan Kämpfer is the Marketing Director for Panasonic Connect Europe.
Jan grows business by building high-performing marketing teams that deliver a real pipeline for sales.
Panasonic Connect Europe is a new business within the group which leads the B2B solutions business. The company’s name change reflects the goal to "connect" their customers’ operations to a better future.
How he drives growth for Panasonic's brand
How sales and BD has changed over the last 2 years
The role Ai plays in their sales and marketing approach
Budgeting towards performance marketing vs brand building