Kelly Simmons: On what sponsors are looking for in women’s sport The Game Changers

Today’s guest, Kelly Simmons MBE, is leading the transformation of professional women’s football in England as the Director of the Women’s Professional Game at the FA. Kelly oversees The FA Women’s Super League, FA Women’s Championship, FA Women’s National League and the Women’s Pyramid of Football. Kelly’s been an extraordinary trailblazer for the women’s game, having spent over 20 years at the Football Association. Kelly was previously The FA Director of Participation and Development, overseeing the implementation of a £200M four year investment programme into children’s and grassroots football. 
In recognition of all Kelly’s incredible work, in 2002 she was awarded an MBE Services to Football and in 2006 she received the BT Sports Industry Award for ‘Leadership in Sport’.
If you're enjoying these podcasts and want to support women's sport further, Sue Anstiss MBE, host of The Game Changers has writing a book 'Game On: The Unstoppable Rise of Women's Sport' you can find out more here: https://www.fearlesswomen.co.uk/game-on-about

Thank you to Barclays for supporting this series of the podcast.
Thank you to Sport England who support The Game Changers Podcast with a National Lottery award.

Find out more about The Game Changers podcast here: https://www.fearlesswomen.co.uk/thegamechangers

Hosted by Sue Anstiss
Produced by Sam Walker, What Goes On Media

A Fearless Women production