KWK | EP 15 | Bewan Fernando | The Liquor Marketing Kaiya with Kawmina

"Liquor Marketers ල තමා ethical ම Marketing කරන්නේ "

Bewan Fernando is an Erudite (Google it!!). He is currently working for a leading liquor distribution company in Sri Lanka. He got his education from Universities of J' Pura, Monash University & University of Scotland & Nalanda College. Plus he is professionally qualified Marketer, human resource manager and project manager.

In this කයිය he shares his opinions on dark marketing, black marketing, night economy, illicit alcohol market and many more

කයිය Producer - Uditha Kalhara
කයිය Equipment partner - Motor Sports Network

කයිය highlights

01:30 Dark Marketing
06:06 Black market vs Dark Market
14:30 Marketing strategies in liquor companies
36:00 Night Economy & Tourism
41:00 Illicit Alcohol Market
48:12 Future of dark marketing

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