42 min
Long Form Video Content is Back For The Gram Podcast
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- Marketing
Remember when people used to post 60 second videos, minutes long IGTV videos and even long stories. Then the 5-7 second phenomenon happened mainly because of Tik Tok.
Everyone started making absolutely pointless videos and didn't want to go longer than a few seconds. What is the benefit of those videos? What can you show or teach someone in 5 seconds? That then lead to the whole "read the caption for the rest" era.
Listen as we discuss our views and opinions on long form videos vs. short form videos and why Vik has been finding success in long videos.
Remember when people used to post 60 second videos, minutes long IGTV videos and even long stories. Then the 5-7 second phenomenon happened mainly because of Tik Tok.
Everyone started making absolutely pointless videos and didn't want to go longer than a few seconds. What is the benefit of those videos? What can you show or teach someone in 5 seconds? That then lead to the whole "read the caption for the rest" era.
Listen as we discuss our views and opinions on long form videos vs. short form videos and why Vik has been finding success in long videos.
42 min