Campaign podcast Campaign
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Welcome to Campaign magazine's podcast, our weekly look at the biggest stories, campaigns and important issues in UK advertising and media. Presented by Campaign's editorial team. Read more at http://www.campaignlive.co.uk/resources/podcasts
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Accenture Song acquisition | M&C Saatchi’s new strategy | Monzo and AnalogFolk
On this week’s Campaign news podcast, tech editor Lucy Shelley and media editor Beau Jackson discuss the top stories of the past week including:
Accenture Song’s Unlimited acquisitionM&C Saatchi’s new strategyMonzo signing AnalogFolkHavas Media Network's new centralised planning teamInterview with EssenceMediacom’s Kate Rowlinson
Also coming up for the week ahead: the Mail Metro Media football tournament, Campaign Experience Awards (17 April) and Campaign Media Awards (18 April)
Note: When discussing Havas Media Network’s Connected Planning Hub it is stated that the team will run across “All the different Havas businesses.” To clarify, this refers to all businesses which fall under Havas Media Network in the UK which is Havas Media, Havas Entertainment, Havas Market and Havas Play.
Further reading:
M&C Saatchi nabs McCann’s Rob Doubal and Laurence Thomson
M&C Saatchi to consider US acquisitions to bulk up creative network
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196. Campaign Podcast: Chloë Davies gives the backstory behind It Takes a Village
Creative and social impact strategist Chloë Davies joins Imogen Watson, Campaign's work and inspiration editor, to give the backstory behind It Takes A Village, a global hub with a mission to celebrate and champion black women in advertising, media, marketing and communications.
Described as the culmination of her life's work, Davies officially launched the collective at the end of March, announcing plans to spotlight black women’s underused and unrecognised power.
In this episode, she explains how it will collect data to produce detailed insight and global reports over the next three years.
Davies has worked with the Diversity Standards Collective on We Can't All Be Lying, a survey which will delve into the experiences of black women across the industry through the intersectional lens of the gender and ethnicity pay gaps. The survey is due to go live next week.
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MediaWeek Podcast: Is April Fools still relevant?
This week, the gang dissect whether April Fools is still a relevant cultural moment for brands to tap into (and pick out their favourite fake ads from this year’s crop) as well as looking at banned ads, Meta and Netflix’s data-sharing deal, and the idea of an ad-funded BBC. Hosted by Bukky from Wavemaker, Harriet from Publicis, Charlie from ShowHeroes and Jack from Craft Media.
Figures quoted in the MediaWeek podcast were accurate at the time of recording.
Got a media confession you need to get off your chest? Need some life advice from the gang? Submit your questions here: https://forms.gle/CXPYw4SDRSqXzZTt8
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195: Campaign Podcast: Ad bans & complaints | Nationwide, Alzheimer's Society, JML | Pick of the Week
The Advertising Standards Authority has had a busy week of complaints, including bans for Nationwide and JML, its second in seven days.
Campaign's editorial team discusses the banned ads alongside others that have garnered ASA complaints and extreme responses, including ads from the Alzheimer's Society and Andrex, which was Campaign's Pick of the Week.
We also give you the headlines from media and creativity, including Amazon's media pitch shortlist and the Asos creative review.
This episode was hosted by tech editor Lucy Shelley and featured media editor Beau Jackson and reporter Charlotte Rawlings.
Further reading:
Nationwide campaign banned over ‘misleading’ branch closure claims
Alzheimer’s Society TV ad prompts 128 complaints to the ASA
ASA bans second JML ad within a week
Pick of the Week: Andrex breaks the toilet ta-poo with style
CALM educating the nation on suicide shows strength of strategy and creative
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194: Campaign Podcast: Agency merger season | Parental leave in adland | Warc Creative 100
The past few weeks in adland have been a busy period for mergers, but luckily in this episode of the Campaign podcast the editorial team has the lowdown to keep you up to speed.
Media editor Beau Jackson, tech editor Lucy Shelley and reporter Charlotte Rawlings cover the latest goings-on at The & Partnership and MSix & Partners; AKQA and Grey and Forsman & Bodenfors London and CPB London.
The team also dig into Campaign’s deep-dive on the state of parental leave in adland, and take a look at what the industry thought of the UK slipping down the ranks in the Warc Creative 100.
Further reading:
Will AI power a reboot of full-service agencies?
Brandtech Group raises $115m in AI funding
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193. Campaign Podcast: Caroline Pay & Trevor Robinson review latest ads
Caroline Pay, chief creative officer at Dentsu Creative, and Trevor Robinson, founder and executive creative director at Quiet Storm, join Campaign's reporter, Charlotte Rawlings, and work and inspiration editor, Imogen Watson, to review some of the latest ads.
Pay and Robinson dive into the V&A “If you’re into it, it’s in the V&A” by Adam & Eve/DDB, BBC “Things we love” by BBC Creative, British Airways "Everywhere we go" by Uncommon Creative Studio, Amazon “The grit” by Adam & Eve/DDB, Peta “This cartoon will change how you see bacon forever" by Grey London, and Just Eat “The joy of everyday” by McCann London.
Further reading:
Golf, knitting and Taylor Swift: the V&A taps into unique passions in targeted campaign
BBC and Aardman release stop-motion ads with real family voiceovers
British Airways launches ad campaign by Uncommon Creative Studio
Amazon products assist players in Uefa Women’s Football film
Peta takes inspiration from Ren & Stimpy to discourage pork consumption
Just Eat ads introduce Wes Anderson-inspired furry creatures
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Customer Reviews
Well produced and informative
Really enjoy the podcast - well produced, presented and brilliant guest speakers. Great listening!
Everything you want
A really well produced podcast!
Truly awful
As it’s the voice piece of the communication business this podcast is well below par. Guests sound like they were called just before recording and worse lack any depth at all. A better listen is Radio 4’s Media Show.