1,912 episodes

Neil Patel and Eric Siu bring you daily ACTIONABLE digital marketing lessons that they've learned through years of being in the trenches. Whether you have a new website or an established business, learn the latest SEO, content marketing, social media, email marketing, conversion optimization and general online marketing tactics that work today. With over 50 million downloads and 1,400 episodes, you're sure to find something that will help you grow faster. If you're interested in being a guest on the show, e-mail eric@singlegrain.com to get on the waitlist.

Marketing School - Digital Marketing and Online Marketing Tips Eric Siu & Neil Patel

    • Business
    • 4.7 • 125 Ratings

Neil Patel and Eric Siu bring you daily ACTIONABLE digital marketing lessons that they've learned through years of being in the trenches. Whether you have a new website or an established business, learn the latest SEO, content marketing, social media, email marketing, conversion optimization and general online marketing tactics that work today. With over 50 million downloads and 1,400 episodes, you're sure to find something that will help you grow faster. If you're interested in being a guest on the show, e-mail eric@singlegrain.com to get on the waitlist.

    How Alex Hormozi Is Thinking About Building Generational Wealth (Must Listen)

    How Alex Hormozi Is Thinking About Building Generational Wealth (Must Listen)

    We seldom have interviews on the show, but we’re always excited to make an exception for remarkable individuals like Alex Homozi, Founder and CEO of Acquisitions.com. Alex is an entrepreneur, investor, philanthropist, and author of $100M Offers: How To Make Offers So Good People Feel Stupid Saying No and Gym Launch Secrets: The Step-By-Step Guide To Building A Massively Profitable Gym. We hear from Alex about his company Acquisitions.com, how he developed a step-by-step guide for massively profitable gyms, and how he believes it’s his duty to reinvest his wealth into altruistic initiatives. In our conversation, we discuss Alex’s book $100M Offers and unpack three key examples that illustrate how to put together an irresistible offer. Alex breaks down the four key variables that create value for the customer and explains how management consulting taught him to systematically approach a problem by interviewing experts. Alex also shares the story of how he met his wife and business partner Leila and how they embarked on a hugely successful business venture together. Tune in today for this engaging and informative conversation on entrepreneurship, risk, building wealth, and much more!
    TIME-STAMPED SHOW NOTES:
    [00:00] Before we jump into today’s interview, please rate, review, and subscribe to the Leveling Up Podcast! [00:15] Introducing today’s guest Alex Hormozi, Founder and CEO of Acquisition.com. [03:13] Learn about Alex’s book $100M Offers: How To Make Offers So Good People Feel Stupid Saying No.  [03:48] How Alex’s media plan utilizes platforms like Youtube and how he is scaling his business. [04:38] How Alex refined the model he uses to run his gyms: by trying something new every month. [06:06] Hear about the other books Alex is working on. [07:19] How Alex is using his process to help people by providing free resources.  [08:15] What Alex has learned from his background in SaaS and other fields and the concept of asymmetric advantages. [11:54] Alex breaks down three examples of how he put together a $100M Offers. [14:33] The importance of defining what value is for your customers. [17:47] How cutting down the speed of achievement creates value for your customers  [19:04] The four variables you need to master when putting together a $100M Offer [20:56] What Alex learned from management consulting. [23:57] Why Alex suggests consulting experts to improve your company, rather than a book on the subject. [25:38] How Alex structures his offers with guarantees around growth.  [27:29] How Alex met his wife and business partner Leila and how they embarked on a hugely successful business venture together. [30:01] Alex gives insight into how his portfolio is currently structured. [34:24] Alex’s book recommendation and what has made a difference to Alex’s life in the past year.  
    Links Mentioned in Today’s Episode:
     
    Acquisition.com $100M Offers: How To Make Offers So Good People Feel Stupid Saying No Gym Launch Secrets: The Step-By-Step Guide To Building A Massively Profitable Gym Alex Hormozi on Instagram Alex Hormozi on YouTube Leila Hormozi on Instagram Burning Wish Must-read book: Ready, Fire, Aim: Zero to $100 Million in No Time Flat  Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro  
    Leave Some Feedback:
     
     
    What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.  
     
    Connect with Us: 
     
     
    Neilpatel.com Quick Sprout  Growth Everywhere Single Grain Twitter @neilpatel  Twitter @ericosiu  
     

    • 36 min
    How to Effectively Communicate With Contractors, Even With A Language Barrier #1900

    How to Effectively Communicate With Contractors, Even With A Language Barrier #1900

    In episode #1900, Neil and Eric talk about  How to Effectively Communicate With Contractors, Even With A Language Barrier. When your business is expanding you’re likely to employ contractors to save on expenses. And often they are located in countries with lower living costs and aren’t necessarily fluent in English. Tune in to find out how to optimally communicate with your contractors, no matter the circumstance!
     TIME-STAMPED SHOW NOTES:
    [00:25] Today’s topic: How to Effectively Communicate With Contractors, Even With A Language Barrier. [00:30] The types of contractors you might be hiring from platforms like Upwork. [00:51] Some of Eric’s processes that he uses with contractors and why communication is key. [02:23] How to institute processes and frameworks for your contractors. [04:46] That’s it for today! [04:58] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information or call us on 310-349-3785!  
    Links Mentioned in Today’s Episode:
     
    Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro  
    Leave Some Feedback:
     
     
    What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.  
     
    Connect with Us: 
     
     
    Neilpatel.com Quick Sprout  Growth Everywhere Single Grain Twitter @neilpatel  Twitter @ericosiu  
     

    • 5 min
    3 Reasons You Don’t Want to Be the Smartest Marketer #1899

    3 Reasons You Don’t Want to Be the Smartest Marketer #1899

    In episode #1899, Neil and Eric talk about 3 Reasons You Don’t Want to Be the Smartest Marketer. While it might feel good to be the smartest marketer in the room, you’re actually putting yourself at a disadvantage in the long run. To learn more about how ego breeds complacency, tune in today!
    TIME-STAMPED SHOW NOTES:
    [00:20] Today’s topic: 3 Reasons You Don’t Want to Be the Smartest Marketer. [00:30] Reason one: if you’re the smartest marketer, you’re not going to learn from the people around you. [01:07] Reason two: if you’re the smartest marketer in the room, you’re in the wrong room. [02:05] Reason three: you need to be willing to try new things. [03:36] Our key takeaway for this episode: ego breeds complacency. [04:10] That’s it for today! [04:19] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information or call us on 310-349-3785! Links Mentioned in Today’s Episode:
     
    Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro  
    Leave Some Feedback:
     
     
    What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.  
     
    Connect with Us: 
     
     
    Neilpatel.com Quick Sprout  Growth Everywhere Single Grain Twitter @neilpatel  Twitter @ericosiu  
     

    • 4 min
    What to Do When You Lose Your Rankings #1898

    What to Do When You Lose Your Rankings #1898

    In episode #1898, Neil and Eric talk about What to Do When You Lose Your Rankings. There are a bunch of reasons why your rankings may take a hit. Sometimes your content has started to decay or in other instances, Google has simply updated their algorithm. Tune in to hear their timely advice on these scenarios, and more!
    TIME-STAMPED SHOW NOTES:
    [00:25] Today’s topic: What to Do When You Lose Your Rankings. [00:27] What to do when you first start losing your traffic. [00:30] How to update your content to be better than all the competitors that are ranked higher than you. [01:34] How to use ClickFlow to identify which of your content is decaying. [02:53] What to do when Google changes its algorithm and you lose your ranking, the answer may surprise you! [04:10] That’s it for today! [04:24] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information or call us on 310-349-3785!  
    Links Mentioned in Today’s Episode:
     
    Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro Stay on top of your traffic with Google Search Console and ClickFlow  
    Leave Some Feedback:
     
    What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.  
    Connect with Us: 
     
    Neilpatel.com Quick Sprout  Growth Everywhere Single Grain Twitter @neilpatel  Twitter @ericosiu

    • 4 min
    How to Grow Your YouTube Channel Like We Are #1897

    How to Grow Your YouTube Channel Like We Are #1897

    In episode #1897, Neil and Eric talk about How to Grow Your YouTube Channel Like They Are. Growing a YoutTube channel isn’t always straightforward. You might be gaining views and followers, and then suddenly you make a video that diverges from your usual content and you see your numbers plummet unexpectedly! Tune in to hear some of the lessons that Eric and Neil have learned from their channels and the tactics they’ve applied to reliably increase their views!
    TIME-STAMPED SHOW NOTES:
    [00:25] Today’s topic: How to Grow Your YouTube Channel Like We Are. [00:45] Why their YouTube channel wasn’t getting views. [01:00] How upgrading the quality of their video content has affected their views. [02:12] Neil’s tip to push marketing in the first 24 hours of releasing a new video. [03:21] Using newsjacking and commentary for your content. [04:52] The importance of keeping your focus on the topic of your channel, at least initially. [05:30] That’s it for today! [05:49] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information or call us on 310-349-3785!  
    Links Mentioned in Today’s Episode:
     
    Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro  
    Leave Some Feedback:
     
     
    What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.  
     
    Connect with Us: 
     
     
    Neilpatel.com Quick Sprout  Growth Everywhere Single Grain Twitter @neilpatel  Twitter @ericosiu  
     

    • 6 min
    How to Scale Ad Spend on Facebook Without Losing Control #1896

    How to Scale Ad Spend on Facebook Without Losing Control #1896

    In episode #1896, Neil and Eric talk about How to Scale Ad Spend on Facebook Without Losing Control. When you start spending on Facebook ads, what will often happen is that your conversions will go up, but they will be outpaced by rising costs. Tune in to learn how to avoid this trap and optimize your ad spending without losing control!
    TIME-STAMPED SHOW NOTES:
    [00:25] Today’s topic: How to Scale Ad Spend on Facebook Without Losing Control. [00:30] What it means to lose control of your Facebook ad spending. [01:12] How to effectively ramp up slowly with Facebook. [01:35] How to feed Facebook with better data. [01:58] Why you should duplicate a successful campaign. [02:23] Creative fatigue and how it can ruin your ROI. [03:18] That’s it for today! [03:33] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information or call us on 310-349-3785!  
    Links Mentioned in Today’s Episode:
     
    Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro  
    Leave Some Feedback:
     
    What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.  
    Connect with Us: 
     
    Neilpatel.com Quick Sprout  Growth Everywhere Single Grain Twitter @neilpatel  Twitter @ericosiu

    • 4 min

Customer Reviews

4.7 out of 5
125 Ratings

125 Ratings

Kælenavnets ,

Amazing bite-sized pieces of Content

Truly helps me scale my business with new stuff to do every day.

Vijay14 ,

The best 5 mins you can spend a day

Brilliant.

小杰杰大海大山 ,

Low quality dreamhost ad

Why don’t you fix the audio issue on the dreamhost ad?

There is some child wailing in the background and every time I hear the ad I just think “why don’t you fix it the dam ad” you’re talking about marketing strategies and you don’t even review the quality of the ad you’ve made, I’m sure they’re paying a lot of money for that ad.

And it also makes me think of dreamhost as being a low quality company that they don’t request it to be improved

Apart from that the podcast is good

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