1 hr 33 min

Melvin Boecher - Sharing Value, Investing in Video and How to Measure Digital Investment The Travel Growth Podcast

    • Business

Melvin is the founder of TravelDudes, a global community of experienced travelers who dig deep to find the best travel tips to share with the world.

Travel Dudes has amassed a Twitter following of more than 250,000 people and has similarly huge numbers on Facebook, Instagram and other social media channels.

Melvin is at the forefront of the conversation around influencer marketing in travel and partners with clients to create engaging content that reaches an audience of over three million travelers each month.

We cover a lot in this conversation, from building your dream team to valuing your investment in content and marketing to ensure you get the best possible ROI.

Melvin is a strong proponent of using partnerships to grow and we cover ways you can do that, especially in the early stages when you don’t necessarily have a big audience. We also get into the power of video and ways to use that for both social media and on your own website.

There are loads of takeaways in this one from one of the original travel bloggers.

Enjoy!

***

If you liked the episode we'd be super grateful if you could rate and review the show so we can get it out to as many people as possible and keep creating more content like this.

For future updates subscribe here, and you can also follow us on the social platforms below where we'll share future podcasts along with more helpful insight in various forms.

Twitter - https://twitter.com/seo_travel

Instagram - https://www.instagram.com/seotravel/

Facebook - https://www.facebook.com/seotravel/

Thank you!

Melvin is the founder of TravelDudes, a global community of experienced travelers who dig deep to find the best travel tips to share with the world.

Travel Dudes has amassed a Twitter following of more than 250,000 people and has similarly huge numbers on Facebook, Instagram and other social media channels.

Melvin is at the forefront of the conversation around influencer marketing in travel and partners with clients to create engaging content that reaches an audience of over three million travelers each month.

We cover a lot in this conversation, from building your dream team to valuing your investment in content and marketing to ensure you get the best possible ROI.

Melvin is a strong proponent of using partnerships to grow and we cover ways you can do that, especially in the early stages when you don’t necessarily have a big audience. We also get into the power of video and ways to use that for both social media and on your own website.

There are loads of takeaways in this one from one of the original travel bloggers.

Enjoy!

***

If you liked the episode we'd be super grateful if you could rate and review the show so we can get it out to as many people as possible and keep creating more content like this.

For future updates subscribe here, and you can also follow us on the social platforms below where we'll share future podcasts along with more helpful insight in various forms.

Twitter - https://twitter.com/seo_travel

Instagram - https://www.instagram.com/seotravel/

Facebook - https://www.facebook.com/seotravel/

Thank you!

1 hr 33 min

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