Bringing you tips and thoughts as I run a successful IT business based in Hampshire. This podcast is an outlet for some of my content which talks about lessons I learn along the way, any tips or advice that I feel is worth sharing to others who are on a similar journey. Please follow me online via petematheson.co.uk and on Facebook!
Where are Ethics in Business?
Back with a new format and this time we're talking about Ethics, because it seems that many people aren't running their business ethically. Something I've never really come across until recently, so let's talk about it.
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Collect, Store and Promote Customer Testimonials
I realise there has been a 6 month gap since my last podcast, and I also realise that I may seem to be talking about the same topic!
And yes, Yes I am!
Because - my memory is awful.
But here is another spin on how to regularly Collect, Store and Promote your Customer Testimonials.
Automating Customer Feedback
Struggling to get consistent customer feedback, testimonials or reviews?
In this podcast, we talk about a method I've used to generate regular feedback from our customers, which in turn has helped us win awards, improve our business and bolster our marketing efforts.
Techie details on how exactly we do this can be found on the Not a Business Coach Blog.
Stop wasting money on YouTube Ads
Today is a really quick 'how-to'.
When I started out video marketing, particularly when looking to run some video ads on YouTube, I wasted a tonne of money.
Why? Because of this!
Listen in, take my advice - you need to do this for your accounts if you plan to do any form of video marketing on YouTube.
Outsourcing to the Philippines
For todays episode, I wanted to talk about something that has done so well for my business over the years.
Hiring in help from the Philippines.
I'm not saying you should outsource your whole business, but there are a wide range of tasks which you can offload to someone better suited, which frees up your time to be better used.
How to start a Vlog
For those of you thinking about taking your first adventure into Video Blogging for either personal, or business reasons - this one is for you.
In this podcast I run through the kit that you'll need if you want to replicate the style of vlog that I put out each week.