Build BETTER COURSES and SELL MORE of them. Your host Paul Thomson unpacks the tools & strategies you need to impact the masses, generate sustainable revenue & scale your online business into an empire.
If you want to grow your business, keep listening. If you want to do it faster, head to thepaulthomson.com
EP 19: Top 17 Online Course Trends In 2021
Selling more courses is high on the agenda in 2021 for many businesses. With a market cap of $325B and growing, the online course industry is only getting bigger. Let's dive into the top trends coming out of 2021 for the online course industry.
EP 18: Surprise and delight your students to boost your sales and student success rate
(Interview Episode) CEO of Bonjoro, Matt Barnett shares amazing insights into student onboarding, student engagement and lead optimization using personal video messages.
EP 17: Why you SHOULDN'T sell on Black Friday
For many course creators, selling on Black Friday is a terrible decision that will hurt your business. In this episode, I share exactly what to do instead so that you keep those course sales flowing in.
EP 16: How to guarantee course sales - EVERY time
It's devastating seeing people invest time, money, and tons of energy into creating their course only to launch it to a bunch of crickets.
Listen in to learn how you can eliminate the risk of failure here by adding in this ONE SIMPLE STEP before you build your course.
EP 15: The secrets to keeping your students ENGAGED in your course
If your students aren't finishing your course, not showing up to calls or worse, asking for refunds, you HAVE to listen to this. In this episode, I dive deep into the practical measures you can introduce into your course & overall student experience to lift that retention rate & keep students hooked into the learning process for longer.
EP 14: Head of Partner & Affiliate Marketing Thinkific, Paddy McGill & I dive into a broad ranging, fun chat on affiliates, sales, marketing & productivity hacks.
Paddy McGill is an absolute powerhouse who grew the Thinkific affiliate/partnership program MRR 1000%+ in a ~3 year period.
In this episode, we dive deep into marketing for online courses, sales & we start to scratch the surface on the affiliate marketing world.