Planners who Profit Podcast

Feyisola Ogunfemi
  • 0.0 (0)
  • ENTREPRENEURSHIP
  • UPDATED WEEKLY

Designed for experienced event planners who are ready to hit their first six-figure year, or make their next six-figures in business. Practical tools and anecdotes to help you and your business continue to grow.

Episodes

  1. She Built A Six Figure Destination Wedding Planning Business - with Wannida Kasiwong

    05/10/2023

    She Built A Six Figure Destination Wedding Planning Business - with Wannida Kasiwong

    In this video, Wannida Kasiwong shares how she was able to build a profitable Six Figure Event Planning Business which primarily serves US based couples looking to get married overseas. WORK WITH US: -Signup for our free workshops - ⁠http://pwpworkshop.com⁠ -Apply to work with us in the PWP Accelerator - ⁠http://plannerswhoprofit.com⁠ -Register to attend Planners who Profit LIVE in April - ⁠http://plannerswhoprofitlive.com⁠ CONNECT WITH US: -Planners who Profit Instagram: ⁠http://instagram.com/plannerswhoprofit⁠ -Planners who Profit Facebook: ⁠http://facebook.com/plannerswhoprofit⁠ -Feyisola's Instagram: ⁠http://instagram.com/feyisola⁠ -Feyisola's Facebook: ⁠http://facebook.com/feyisola.ogunfemi⁠ RESOURCES -Click here to browse contract templates designed for event planners http://plannerswhoprofit.com/podcast -Click here to browse additional podcast resources https://thelegalpaige.com?aff=379

    48 min
  2. Contracts Needed At Each Stage of A Growing Event Planning Business

    27/09/2023

    Contracts Needed At Each Stage of A Growing Event Planning Business

    In this podcast, Feyisola goes over the 3 levels of legal protection needed at each stage of your growing event planning business. EPISODE RESOURCES -Click here to browse contract templates designed for event planners https://thelegalpaige.com?aff=379 -Click here to browse additional podcast resources http://plannerswhoprofit.com/podcast WORK WITH US: -Signup for our free workshops - ⁠http://pwpworkshop.com⁠ -Apply to work with us in the PWP Accelerator - ⁠http://plannerswhoprofit.com⁠ -Register to attend Planners who Profit LIVE in April - ⁠http://plannerswhoprofitlive.com⁠ CONNECT WITH US: -Planners who Profit Instagram: ⁠http://instagram.com/plannerswhoprofit⁠ -Planners who Profit Facebook: ⁠http://facebook.com/plannerswhoprofit⁠ -Feyisola's Instagram: ⁠http://instagram.com/feyisola⁠ -Feyisola's Facebook: ⁠http://facebook.com/feyisola.ogunfemi⁠

    28 min
  3. Winning as an introverted event planner

    20/09/2023

    Winning as an introverted event planner

    If you're an introvert or an ambivert, this podcast is for you! We're talking about your natural design and how to use it as a benefit instead of allowing it to hold you back. WORK WITH US: -Signup for our free workshops - ⁠http://pwpworkshop.com⁠ -Apply to work with us in the PWP Accelerator - ⁠http://plannerswhoprofit.com⁠ -Register to attend Planners who Profit LIVE in April - ⁠http://plannerswhoprofitlive.com⁠ CONNECT WITH US: -Planners who Profit Instagram: ⁠http://instagram.com/plannerswhoprofit⁠ -Planners who Profit Facebook: ⁠http://facebook.com/plannerswhoprofit⁠ -Feyisola's Instagram: ⁠http://instagram.com/feyisola⁠ -Feyisola's Facebook: ⁠http://facebook.com/feyisola.ogunfemi⁠

    26 min
  4. From Day of Coordinator to Full Service Celebrity Wedding Planner w/Lorri Lewis

    13/09/2023

    From Day of Coordinator to Full Service Celebrity Wedding Planner w/Lorri Lewis

    If you ever wondered how to make the transition from booking coordination clients, to booking high end full and partial wedding planning clients, this podcast episode is the one for you! WORK WITH US: -Signup for our free workshops - http://pwpworkshop.com -Apply to work with us in the PWP Accelerator - http://plannerswhoprofit.com -Register to attend Planners who Profit LIVE in April - http://plannerswhoprofitlive.com CONNECT WITH US: -Planners who Profit Instagram: http://instagram.com/plannerswhoprofit -Planners who Profit Facebook: http://facebook.com/plannerswhoprofit -Feyisola's Instagram: http://instagram.com/feyisola -Feyisola's Facebook: http://facebook.com/feyisola.ogunfemi TIMESTAMPS: 00:07:50 -Why are you passionate about weddings? 00:10:30 - I'm making money and in the best place in my event planning business 00:15:00 - How to stop chasing wedding planning leads with desperation 00:17:20 - Advice for wedding planners living in the midwest and getting lower budget leads 00:23:30 - How an event planner knew it was time to shift and expand in business 00:28:00 - What burnout looks like for event planners (and how to fix it) 00:40:00 - What boundaries should an event planner put in place when they start booking full service clients 00:44:50 - How Lorri got her first print press feature

    1h 2m
  5. Building Event Planning Packages You Love

    06/09/2023

    Building Event Planning Packages You Love

    In this video, Feyisola shares what it looks like for event planners to build a suite of packages that you are excited to share each time. WORK WITH US: -Signup for our free workshops - http://pwpworkshop.com -Apply to work with us in the PWP Accelerator - http://plannerswhoprofit.com -Register to attend Planners who Profit LIVE in April - http://plannerswhoprofitlive.com CONNECT WITH US: -Planners who Profit Instagram: http://instagram.com/plannerswhoprofit -Planners who Profit Facebook: http://facebook.com/plannerswhoprofit -Feyisola's Instagram: http://instagram.com/feyisola -Feyisola's Facebook: http://facebook.com/feyisola.ogunfemi TIMESTAMPS- 00:04:00 - 3 things that are keeping you from selling packages that you love -00:13:00 - What it looks like to sell primarily full service event planning -00:16:55 - Keys to selling full service event planning packages you love -00:18:30 - Setting boundaries as an event planner -00:21:00 - keys to selling partial event planning packages you love -00:22:15 - keys to selling coordination event packages you love

    33 min
  6. Flat Rate Pricing vs Percentage Pricing for Event Planners

    30/08/2023

    Flat Rate Pricing vs Percentage Pricing for Event Planners

    In this episode, Feyisola shares the difference between flat rate and percentage pricing, and things to keep on mind when deciding which is right for you. WORK WITH US: -Signup for our free workshops - ⁠⁠http://pwpworkshop.com⁠⁠ -Apply to work with us in the PWP Accelerator - ⁠⁠http://plannerswhoprofit.com⁠⁠ -Register to attend Planners who Profit LIVE in April - ⁠⁠http://plannerswhoprofitlive.com⁠⁠ -Hire us to plan your wedding: ⁠http://statuesqueevents.com/plan-my-wedding⁠ -Hire us to plan your corporate event: ⁠http://statuesqueevents.com/corporate⁠ FOLLOW US: -Follow us on Instagram - ⁠⁠http://instagram.com/plannerswhoprofit⁠⁠ -Follow us on Facebook - ⁠⁠http://facebook.com/plannerswhoprofit⁠⁠ TIMESTAMPS: 00:01:00 - Flat rate pricing for event planners (definition) 00:01:28 - Percentage pricing for event planners (definition) 00:03:30 - How to know you should not charge a percentage of the client's budget 00:08:00 - How a client attracted five figure wedding planning clients with flat rate pricing 00:11:20 - Best practices for anyone considering percentage pricing for their event planning business

    19 min
  7. Diversifying Revenue Streams as an Event Planner - with Melissa Best

    23/08/2023

    Diversifying Revenue Streams as an Event Planner - with Melissa Best

    In this episode, we discuss ways to diversify revenue streams for your event planning business. WORK WITH US: -Signup for our free workshops - ⁠⁠http://pwpworkshop.com⁠⁠ -Apply to work with us in the PWP Accelerator - ⁠⁠http://plannerswhoprofit.com⁠⁠ -Register to attend Planners who Profit LIVE in April - ⁠⁠http://plannerswhoprofitlive.com⁠⁠ -Hire us to plan your wedding: ⁠http://statuesqueevents.com/plan-my-wedding⁠ -Hire us to plan your corporate event: ⁠http://statuesqueevents.com/corporate⁠ FOLLOW US: -Follow us on Instagram - ⁠⁠http://instagram.com/plannerswhoprofit⁠⁠ -Follow us on Facebook - ⁠⁠http://facebook.com/plannerswhoprofit⁠⁠ TIMESTAMPS 00:02:15 - Introducing Melissa of Daybreak Management Group 00:13:00 - Taking a 2 year break from event planning (then coming back) 00:20:30 - Outside of weddings, what kind of events do you plan as an event planner 00:23:00 - How you knew it was time to level up your pricing and the quality of work 00:29:00 - What high earning buyers are looking for before they pay for a service 00:30:00 - what makes you a designer as a wedding planner 00:35:00 - what's the difference between a social and corporate event 00:45:00 - how did the Planners who Profit Accelerator help you to level up your business? 00:53:00 - tips for event planners who want to transition into corporate or brand experience events 00:59:00 - mindset shifts that you need to make each time that you level your event planning business up 01:03:00 - showing up as a leader for your clients so you don't get bossed around

    1h 12m
  8. PWP Podcast Ep 5: Six Figure Event Planning Practice Growing Pains

    16/08/2023

    PWP Podcast Ep 5: Six Figure Event Planning Practice Growing Pains

    If you've got your eyes set on growing to and beyond six figures in events, there are some mindset shifts that you have to keep in mind and some growth pains to get past. I break down the common challenges that our clients have when growing to new levels in this podcast so you can prepare for the journey! WORK WITH US: -Signup for our free workshops - ⁠http://pwpworkshop.com⁠ -Apply to work with us in the PWP Accelerator - ⁠http://plannerswhoprofit.com⁠ -Register to attend Planners who Profit LIVE in April - ⁠http://plannerswhoprofitlive.com⁠ -Hire us to plan your wedding: http://statuesqueevents.com/plan-my-wedding -Hire us to plan your corporate event: http://statuesqueevents.com/corporate FOLLOW US: -Follow us on Instagram - ⁠http://instagram.com/plannerswhoprofit⁠ -Follow us on Facebook - ⁠http://facebook.com/plannerswhoprofit⁠ TIMESTAMPS: [00:02:44] Focus on proving yourself, do many events, but at a certain point, you want a higher price. [00:04:03] Don't revert to old habits when pricing. [00:10:52] Letting go of old habits and packages. [00:13:32] Delaying business growth until after booking multiple clients can have consequences. [00:17:18] Changing needs, irritating old packages, disorganized planners. [00:18:58] Streamline processes and use templates for efficiency. [00:22:08] Using social media to chase ego, not business. [00:24:50] Why referrals from vendors are few and far between for planners [00:29:17] Building a strong event planning team requires effective communication and clear expectations for a successful team building. [00:32:11] Avoid low standards; keep excellent people. [00:33:00] Recap of all 5 points

    35 min
  9. Money in the Multicultural Wedding Market

    09/08/2023

    Money in the Multicultural Wedding Market

    If you're a lover of multicultural weddings, cultural wedding traditions and trends, then you'll be happy to learn that you can be paid well in the multicultural market! In this episode, I welcome Courtney-Rose Dantus of Dantus & Co weddings as my guest as we both discuss attracting multicultural weddings to our businesses and the road to building a six-figure business. WORK WITH US: -Signup for our free workshops - ⁠⁠http://pwpworkshop.com⁠⁠ -Apply to work with us in the PWP Accelerator - ⁠⁠http://plannerswhoprofit.com⁠⁠ -Register to attend Planners who Profit LIVE in April - ⁠⁠http://plannerswhoprofitlive.com⁠⁠ -Hire us to plan your wedding: ⁠http://statuesqueevents.com/plan-my-wedding⁠ -Hire us to plan your corporate event: ⁠http://statuesqueevents.com/corporate⁠ FOLLOW US: -Follow us on Instagram - ⁠⁠http://instagram.com/plannerswhoprofit⁠⁠ -Follow us on Facebook - ⁠⁠http://facebook.com/plannerswhoprofit⁠⁠ TIMESTAMPS [00:10:29] Building profitable business in multicultural weddings. [00:16:07] Specializing in multicultural events for profitability. [00:23:27] Joining PWP transformed my business completely. With a clearer niche, better articulation, and improved systems, my business became more successful and efficient. [00:26:39] Believe, build, focus, control, thrive, website, leads. [00:34:11] Best lead source is Google, not social media. Marketing should be a combination. Referrals and doing good work are important. Pay yourself consistently and give raises. [00:37:57] Shifting mindset and honing craft for success. [00:41:05] Invest in an assistant and systems for efficiency. Work with a coach for long-term success. Listing sites are not sustainable. Invest in your business for lasting benefits. Focusing inward leads to growth. [00:49:55] Multicultural weddings: Spanish lasso and Korean rituals. [00:52:51] Fun wedding traditions from various cultures.

    58 min
  10. The Associate Planner Model - Building A Team of Lead Event Planners

    08/08/2023

    The Associate Planner Model - Building A Team of Lead Event Planners

    If you ever wondered when it was time to go from a solo event planner to a team of event planners, this podcast is for you! Hear from a current associate planner and prior associate planner as they share what it's like working on someone else's event planning team WORK WITH US: -Signup for our free workshops - ⁠⁠http://pwpworkshop.com⁠⁠ -Apply to work with us in the PWP Accelerator - ⁠⁠http://plannerswhoprofit.com⁠⁠ -Register to attend Planners who Profit LIVE in April - ⁠⁠http://plannerswhoprofitlive.com⁠⁠ -Hire us to plan your wedding: ⁠http://statuesqueevents.com/plan-my-wedding⁠ -Hire us to plan your corporate event: ⁠http://statuesqueevents.com/corporate⁠ FOLLOW US: -Follow us on Instagram - ⁠⁠http://instagram.com/plannerswhoprofit⁠⁠ -Follow us on Facebook - ⁠⁠http://facebook.com/plannerswhoprofit⁠⁠ TIMESTAMPS [00:00:00] Podcast welcomes planners, offers tips for success. [00:09:34] Tips for getting an event planning job [00:14:06] What to look for in candidates when hiring an event planner [00:20:57] How to keep top talent in your event planning firm [00:28:17] Team support, friend's help, wedding vision. [00:35:57] Soft skills needed to mesh well in a wedding planning team [00:37:35] Moving forward, the speaker is thankful for Nikki's contribution and believes it will help others. The speaker then introduces AdeOla as a guest who used to be on their team and discusses the importance of managing transitions in business. . After the break, AdeOla is introduced and her role on the team is highlighted. The speaker expresses gratitude for her support and emphasizes the importance of her presence at events. [00:47:34] The importance of managing a team. [00:51:17] Your best team members may eventually leave, but it's okay. [01:00:09] How our team saw wedding success despite unexpected challenges and conflicts. [01:04:11] How to be a good team player in a wedding planning team. [01:11:14] Importance of being flexible with your timeline & navigating family dynamics as a wedding planning [01:15:27] Utilize team meetings, feedback, and implementation. Frustration arises when feedback is not implemented. Be transparent and acknowledge suggestions. Join the PWP squad for free to learn about business growth. Have a succession plan in place. Build a team and have funds to pay them. [01:18:09] Revenue at $70,000 barely covers your salary. You need to make money before expanding. Helping event planners hit six figures part-time allows for growth. The importance of being a forward-thinking CEO.

    1h 20m
  11. How I Took a 4 Month Social Media Break & Continued Booking Event Planning Clients

    08/08/2023

    How I Took a 4 Month Social Media Break & Continued Booking Event Planning Clients

    If you've ever felt over social media and ready to take a break, then this episode is for you! Feyisola shares how she continued getting leads and bookings in the midst of a 4 month social media break! WORK WITH US: -Signup for our free workshops - ⁠⁠http://pwpworkshop.com⁠⁠ -Apply to work with us in the PWP Accelerator - ⁠⁠http://plannerswhoprofit.com⁠⁠ -Register to attend Planners who Profit LIVE in April - ⁠⁠http://plannerswhoprofitlive.com⁠⁠ -Hire us to plan your wedding: ⁠http://statuesqueevents.com/plan-my-wedding⁠ -Hire us to plan your corporate event: ⁠http://statuesqueevents.com/corporate⁠ FOLLOW US: -Follow us on Instagram - ⁠⁠http://instagram.com/plannerswhoprofit⁠⁠ -Follow us on Facebook - ⁠⁠http://facebook.com/plannerswhoprofit⁠⁠ TIMESTAMPS 00:00:35 I love producing events, coaching planners at Planners Who Profit. Share profitable business tips on podcast, including taking social media break but still closing clients without relying on one marketing source. 00:05:30 Why its important to optimize website for organic search, attract buyers. 00:07:20 The importance of SEO and website ownership. 00:12:39 SEO is both a Science and art for attracting potential clients 00:15:05 Leads and inquiries are the result of marketing. Once you get a lead, the marketing work stops and sales work begins. 00:17:36 Stay active, but don't be a social media slave.

    21 min
  12. 5 Tools Event Planners Need to Grow & Scale Beyond Six Figures

    08/08/2023

    5 Tools Event Planners Need to Grow & Scale Beyond Six Figures

    If you have your heart set on a full time event planning business that makes over $100,000 a year, then you're going to need to be sure you're using these tools: WORK WITH US: -Signup for our free workshops - ⁠⁠http://pwpworkshop.com⁠⁠ -Apply to work with us in the PWP Accelerator - ⁠⁠http://plannerswhoprofit.com⁠⁠ -Register to attend Planners who Profit LIVE in April - ⁠⁠http://plannerswhoprofitlive.com⁠⁠ -Hire us to plan your wedding: ⁠http://statuesqueevents.com/plan-my-wedding⁠ -Hire us to plan your corporate event: ⁠http://statuesqueevents.com/corporate⁠ FOLLOW US: -Follow us on Instagram - ⁠⁠http://instagram.com/plannerswhoprofit⁠⁠ -Follow us on Facebook - ⁠⁠http://facebook.com/plannerswhoprofit⁠⁠ TIMESTAMPS [00:00:00] Podcast welcomes planners, offers tips for success. [00:09:34] Tips for getting an event planning job [00:14:06] What to look for in candidates when hiring an event planner [00:20:57] How to keep top talent in your event planning firm [00:28:17] Team support, friend's help, wedding vision. [00:35:57] Soft skills needed to mesh well in a wedding planning team [00:37:35] Moving forward, the speaker is thankful for Nikki's contribution and believes it will help others. The speaker then introduces AdeOla as a guest who used to be on their team and discusses the importance of managing transitions in business. . After the break, AdeOla is introduced and her role on the team is highlighted. The speaker expresses gratitude for her support and emphasizes the importance of her presence at events. [00:47:34] The importance of managing a team. [00:51:17] Your best team members may eventually leave, but it's okay. [01:00:09] How our team saw wedding success despite unexpected challenges and conflicts. [01:04:11] How to be a good team player in a wedding planning team. [01:11:14] Importance of being flexible with your timeline & navigating family dynamics as a wedding planning [01:15:27] Utilize team meetings, feedback, and implementation. Frustration arises when feedback is not implemented. Be transparent and acknowledge suggestions. Join the PWP squad for free to learn about business growth. Have a succession plan in place. Build a team and have funds to pay them. [01:18:09] Revenue at $70,000 barely covers your salary. You need to make money before expanding. Helping event planners hit six figures part-time allows for growth. The importance of being a forward-thinking CEO.

    25 min
  • 12 Episodes

About

Designed for experienced event planners who are ready to hit their first six-figure year, or make their next six-figures in business. Practical tools and anecdotes to help you and your business continue to grow.

Information