PR Hangover GVSU PRSSA

In this episode, Shanika discusses the essentials of becoming a good writer. From the planning stage to the writing process, Shanika provides her own insights into the writing process, and how we as writers can maximize our writing skills to create strong pieces of writing.

Shanika P. Carter, Principal Consultant of The Write Flow & Vibe, LLC, is a freelance writer, author, and adjunct communications instructor. Through The Write Flow & Vibe, Shanika primarily provides writing, editing, and content development services to a variety of clientele, including fellow authors, but she also provides career consulting, workshops, and résumé assistance to individuals, educational institutions, nonprofit organizations, and companies.

In her spare time, Shanika loves to travel and shop, and she loves music and movies (especially horror movies!). A native of Muskegon Heights, Michigan, Shanika is a graduate of both Michigan State University and Grand Valley State University, and proudly professes her affiliations with her fellow Muskegon Heights Tigers, MSU Spartans, GVSU Lakers, and Sorors of Zeta Phi Beta Sorority, Inc.


Connect With Shanika:

www.facebook.com/ShanikaTheWriter
https://www.instagram.com/shanikathewriter?igsh=aG16NmxxZnk3Y3Rq
https://www.linkedin.com/pub/shanika-p-carter-freelancer-consultant/10/4a6/236
https://www.amazon.com/Lead-Not-Breaking-Ceiling-Experiences/dp/1951214897/ref=sr_1_5?keywords=Shanika+Carter&qid=1576763475&s=books&sr=1-5

Shanika’s Business:
www.writeflowandvibe.com

Maddie Odle is an account manager at 8THIRTYFOUR Integrated Communications. Before joining the 8THIRTYFOUR team, she had spent nearly a decade in the news industry.

In this episode, Listen to Maddie’s story about transitioning from news, to the 8THIRTYFOUR team. As well as, how she uses her experience from the news industry in the PR space. Maddie also gives her advice on how PR professionals and reporters can connect, and build successful relationships.

Linkedin: https://www.linkedin.com/in/madeline-odle-934a58188/
Twitter/X: @madelineodleTV
https://8thirtyfour.com/

In this episode, learn about the education sector, as Allison and Hannah discuss creating healthy relationships, and their journies into the education sector. Learn if you would be interested in higher education marketing and PR and a what the typical day of Allison and Hannah looks like.

Allison Lanier, Director of Client Engagement at GMB:
Allison uses her passion for people to create positive, effective, and rewarding client onboarding experiences for GMB’s marketing services. Her ultimate focus is to help higher ed clients reach their enrollment goals. She also acts as the Vice Chair of Marketing for the HighEdWeb Association and sits on the School of Business Advisory Board for her alma mater, University of South Carolina Aiken.

Hannah Pier-Herendeen, Marketing and Communications
As a content writer and storyteller, Hannah enjoys creating engaging, educational, and authentic content about real difference-makers in education. Hannah works with teams across the organization to provide comprehensive marketing and public relations services to elevate the work of our educational clients and the GMB brand.


LinkedIn:

Hannah Pier Herendeen:
https://www.linkedin.com/in/hannah-pier/

Allison Lanier:
https://www.linkedin.com/in/allison-lanier/

Check Out GMB!:
ww.GMB.com

She’s back! And ready to discuss the basics of the modern young professional, Remote Work, and Interning! Join us as Amberly takes us through the highs and lows of her work day at home talking about how she disconnects from her job, and her journey to Fischtank PR.

Amberly is a young professional currently living in Madison, WI. She’s an alumna of GVSU and a familiar face to GVPRSSA, serving as its VP of Chapter Development her junior year and President her senior year. After graduating in 2023, she quickly began working as an Account Executive at FischTank PR living and loving all things media relations.


Connect w/ Amberly:
https://www.linkedin.com/in/amberly-dzimira/
FischTank PR:
https://www.fischtankpr.com/

Are you interested in writing on issues that you are passionate about? Kari Porter writes about issues she is passionate about, regarding Women’s Health and issues affecting the LGBTQ+. Join us for this episode, and learn about activism in communications, and why representation matters so much!

Kari Porter is an Associate Director of Communications Strategist at Scout, a creative communications agency working with purpose-driven brands. In this role, she works with startups and challenger brands in human and planetary health, travel, CPG, and more, leading communications and media relations strategies. Kari is an expert communicator and strategist with success launching companies, positioning startup founders as thought leaders, and placing features in outlets including The New York Times, The Washington Post, Tech Crunch, and Cosmopolitan. Before Scout Lab, she worked at a full-service agency in Kansas City with B2B clients in agriculture, animal health, and manufacturing.

Kari is a published writer on topics including LGBTQ+ representation and communications strategy and an advocate for survivors of intimate partner violence. She also serves as a mentor with StartOut, advising LGBTQ+ startup founders on their communications and marketing. While born and raised in the Midwest, Kari is currently traveling the country with her physical therapist partner and their two dogs.

Connect with Kari:
Kari’s Blog: https://rootedwords.substack.com/
LinkedIn: https://www.linkedin.com/in/karilporter/

Welcome back, Emma Nelson! As our past chapter president and podcast director, Emma delivers some PR insights into her position at 8ThirtyFour. She reflects on her time as a student and shares some secrets for those transitioning into the workforce. Additionally, Emma provides some valuable life lessons to keep in mind.

Connect with Emma:
LinkedIn: https://www.linkedin.com/in/emma-nelsonnn/
Happy Hour Hustle: https://8thirtyfour.com/content-library/podcast/

Follow GVPRSSA:
Website: https://gvprssa.com/
Instagram: @gv_prssa
Facebook: @GVPRSSA
Twitter: @GV_PRSSA