Public Affairs and PR Strategies for Meaningful Campaigns with Paul Gerrard Fuse - The PR, Marketing and Communications Podcast

Join host Farzana Baduel as she engages in an insightful conversation with Paul Gerrard, the Campaigns, Public Affairs & Board Secretariat Director at Co-op. With a background spanning nearly two decades in the UK Civil Service, Paul shares his journey, experiences, and the impactful campaigns he leads at the world's oldest co-operative business.
In this episode, we explore:
The dynamics of public affairs and public relations
Lobbying as a tool for good
The success and strategy behind Co-op's modern slavery and shoplifting campaigns
Paul's involvement in Marcus Rashford's initiative to feed school children
How to maintain mental health and well-being in a demanding professional landscape
Connect with Paul Gerrard

Twitter: @paulgerrard1971
LinkedIn: Paul Gerrard

Follow Dan & Farzana on Social media:
Twitter& Instagram: @Dangoldmedia | @FarzanaBaduel
Executive Producer: David Olajide
Disclaimer: Views expressed by the guest are their own and not necessarily endorsed by the FUSE podcast.


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