41 min

Race and Mascots Q Talks: Podcast

    • Careers

Zachary Binkley, Professor of Sports Management, discusses the ramifications of teams with mascots rooted in racism, why departing from these symbols is good for the team’s business, and the pitfalls that come with building a new sports brand. Listeners interested in learning more are encouraged to read articles published by Inflexion and Forbes.

Zachary Binkley, Professor of Sports Management, discusses the ramifications of teams with mascots rooted in racism, why departing from these symbols is good for the team’s business, and the pitfalls that come with building a new sports brand. Listeners interested in learning more are encouraged to read articles published by Inflexion and Forbes.

41 min