008 First Sukpaiboon: Doing what you love and stepping back from success REALWORK

‘You have to be really true to yourself’
First was born in Bangkok and trained as an architect there, originally moving to London for a temporary change of scene. When she decided to stay and set up her own coffee shop in East London, her business went from success to success, attracting investors and customers at incredible speed. However, with a demanding workload and unsure this was the right direction First experienced burnout and reached a crisis point with her mental health.
First shares her experience of stepping back from this business success and retuning to her architectural work, discussing:
First’s business journey from starting a cool coffee community in Haggerston, through to creating a cold brew that investors couldn’t get enough of. The importance of taking the time to find the right investors for you and your business, and the time, commitment and money needed to build a consumer brand. Experiencing burnout and realising when you need to step back and change direction. Returning to work with the built environment, finding her place, and current ongoing projects in Bangkok and London.
https://future.london/project/vertical-farming-project/
https://future.london/organisation/first-sukpaiboon/
 
Find out more about REALWORK on Instagram @doreal.work or visit www.doreal.work
The REALWORK Podcast with Fleur Emery is produced by Buckers from Decibelle Creative, find her on Instagram: @decibelle_creative and here: www.decibellecreative.com

Our thanks go to Tom Seals for his wonderful piano playing at the end of this episode – find him here: @tomseals and www.tomseals.co.uk


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